Receive the latest articles for free. Click here to get the Mobile Commerce Daily newsletters.

Kering Group, Stella McCartney urges social following to #BeHerVoice – Luxury Daily

By
November 9, 2015

Stella McCartney for White Ribbon for Women

Stella McCartney for White Ribbon for Women

5 app marketing tips for the holidays
Given the hectic holidays – and the reality that mobile now accounts for more than half of all digital spend – you are likely already in the midst of some important campaign planning.
Click here to read the entire article on Luxury Daily

Harrods’ mice, gingerbread bakers bring Christmas to life
British department store Harrods is bringing back an old friend for its “Once Upon A Christmas” holiday campaign.
Click here to read the entire article on Luxury Daily

Balmain x H&M resale value trumps full-priced line sold via discount retailers
As predicted, the Balmain x H&M collection caused chaos at the mass retailer’s stores around the world as consumers hurried to grab pieces of the capsule before it sold out.
Click here to read the entire article on Luxury Daily

Kering Group, Stella McCartney urge social following to #BeHerVoice
Luxury conglomerate Kering is continuing its efforts to combat violence against women for the fourth consecutive year.
Click here to read the entire article on Luxury Daily

Marketers should hold off until Snapchat privacy backlash blows over
Snapchat’s recent privacy update, allowing it to share user content with marketers, is inciting a backlash that will eventually fade, but marketers should still be wary of using these images too soon.
Click here to read the entire article on Luxury Daily

Extended stay properties appeal to youth and business travelers alike
The habits of millennials are forcing high-end hotels to think again about what “luxury” means.
Click here to read the entire article on Luxury Daily

Automaker’s Facebook “likes” paint a picture of aspirationals’ demographics
Eight of the 10 automotive brands with the largest fan communities on Facebook are luxury automakers, according to research by Auto Insurance Center.
Click here to read the entire article on Luxury Daily

Top 5 brand moments from last week
Embracing ecommerce, mobile applications and in-store technology is not as daunting as it once was for brands within the luxury sector.
Click here to read the entire article on Luxury Daily

Moët & Chandon, Dior, Cartier and Saks Fifth Avenue – Live news
Luxury Daily’s live news from Nov. 6 – Moët & Chandon renovates cellars after UNESCO heritage site honor; Dior links past and present for Guggenheim International Gala coverage; Cartier CEO departs amid mixed Richemont results; Saks to put deep freeze on flagship’s facade for holiday light show.
Click here to read the entire article on Luxury Daily

Richemont, Prada, the speed of fashion and Shaw-Lan Wang – News briefs
Today in luxury marketing – Richemont results show luxury world’s slowdown; Inside Miuccia Prada’s process; Raf Simons speaks to Cathy Horyn on the speed of fashion; Who is the woman behind the Lanvin furore?
Click here to read the entire article on Luxury Daily

Share on FacebookShare on LinkedInShare on Twitter



Like this article? Sign up for a free subscription to Mobile Commerce Daily's must-read newsletters. Click here!






Tags: , ,

You can leave a response, or trackback from your own site.

Leave a Reply