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Is there a shortage of qualified mobile execs? – Mobile Marketer

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May 10, 2012

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Is there a shortage of qualified mobile execs?
Revelations of discrepancies in the offical biography for Yahoo’s newly hired CEO Scott Thompson highlight how difficult it is for companies to find qualified leaders who can lead them to the mobile promise land.
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Webinar on May 24: How Warner Bros. and Flixster generate revenue and consumption via mobile
Register for this free, hour-long webinar May 24 on how movie studio Warner Bros. and Flixster generate revenue and consumption via mobile. Panelists from Warner Bros., Flixster, comScore and sponsor MMA
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Mozilla exec: HTML5 is the language of an open world
NEW ORLEANS – A Mozilla executive keynoting at the International CTIA Wireless 2012 conference said that although there is still a lot of work to do in the mobile space, HTML5 will help lead the way in terms of creating innovative experiences.
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How Polaroid is tackling mobile
Mobile and digital has undoubtedly changed the business models behind traditional print photography companies. So, how has mobile shaken up Polaroid, one of the world’s biggest and most iconic print photography companies?
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Don Julio mixes up a QR code-enabled summer sweepstakes
Diageo’s tequila brand Don Julio is using QR codes to drive engagement with its tech savvy consumers this summer and encourage them to enter a new sweepstakes.
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Yamaha drives 300pc jump in mobile traffic with HTML5-based sites
Yamaha saw its mobile traffic jump 300 percent in a year after launching two HTML5-based mobile sites for its watercraft vehicles.
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Nokia Lumia momentum grows with high-profile apps from Rovio, Groupon
Some would say it has been slowing going for the Nokia Lumia but the Windows Phone smartphone appears to be gaining momentum, at least when it comes to attracting big-name mobile application developers to the platform.
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Mobile can better loyalty and customer service
When Ian Carrington, Google’s director of mobile marketing, told an audience last year, “If you don’t have a mobile strategy, you don’t have a future strategy,” marketers took note.
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