How to effectively take advantage of carousel advertising 
Instagram and Facebook are leading a mobile advertising revolution with their carousel advertising platforms, but marketers must entice users by weaving a story that makes consumers want to continue scrolling.
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Pizza Hut adds math problems to blog for Pi Day contest
Pizza Hut adds together math and pizza for some mobile fun in a Pi Day contest on its blog challenging consumers to solve several problems for a chance to win 3.14 years of free pizza.
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Taco Bell’s funny Wishbone posts prompt users to choose its breakfast
Taco Bell is hoping to appeal to young consumers to promote its new value menu through humorous posts on the Wishbone mobile application, playing on the idea that everyone likes to save money.
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Coachella’s virtual reality app boasts comprehensive content strategy
California music festival Coachella is supporting its cutting-edge image with a virtual reality application boasting a comprehensive content strategy before, during and after the event.
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