How to create Facebook videos that break through and get noticed
Huffington Post and Daily Mail are some of the top publishers dominating the Facebook video scene in recent months thanks to unique content that leverages feel-good human-interest stories, top news and interesting science.
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Ghostbusters rolls the dice on mobile gaming
Colombia Pictures’ Ghostbusters film is lending its characters to the popular mobile game Yahtzee with Buddies to appeal to its key audience as part of a multifaceted campaign on trending applications.
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Perfect365 blends beauty influencers, augmented reality, products to drive sales
Beauty retailers such as Ipsy and Nudstix are among the several brands reaping the benefits of Perfect365’s new Explore tab that allows users to browse augmented reality videos from their favorite social influencers to better find and buy products.
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Mobile marketing in review: Investing in second chances
With few marketers rating their mobile experiences as excellent, many hope to get it right the second time. Watch this video for the full analysis.
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