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Holistic approach needed for Instagram success: Fashionbi – Luxury Daily

Holistic approach needed for Instagram success: Fashionbi
Luxury and fashion brands that are taking advantage of Instagram have to weave a story together through all the platforms the application offers to fully leverage their abilities, according to a new Fashionbi report.
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Announcing Luxury FirstLook 2017: Time for Luxury 2.0
Register now for the nation’s premier conference focused on how the luxury business will rapidly evolve in 2017, calling for a reset to Luxury 2.0. Speaker list, agenda and registration link in article.
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Chanel proves red empowers beyond the lip in latest Beauty Talks
French atelier Chanel is showing that red is much more than a color in the latest installment of its Beauty Talk series.
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Mulberry exhibits the multifunctionality of its bags in film trio
British leather goods maker Mulberry is showing off the practicality of its Maple bag, but still emphasizes its style in a new campaign.
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How Neiman Marcus leveraged look book content to buoy online engagement
Department store chain Neiman Marcus boosted its online engagement by revamping its approach to look books, going from a standard grid layout to intuitive, shoppable pages.
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Knot Standard applies 21st century tech to sartorial heritage, bespoke tradition
Menswear retailer Knot Standard is merging a high-tech approach with old-world tailoring to virtually recreate the Savile Row experience.
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Tesla hints at ridesharing as autonomous driving competition heats up
U.S. electric automaker Tesla has unveiled plans for a branded ridesharing network, with details to come as early as next year.
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Balenciaga, Tmall, Hudson’s Bay Company and St. Regis – Live news
Luxury Daily’s live news from Oct. 24 – Balenciaga looks toward further international expansion under new CEO; Tmall leverages see-now, buy-now capabilities for marathon fashion show; HBC taps former Bergdorf Goodman exec as head of partnerships; St. Regis Abu Dhabi raises the roof on dining.
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Yoox Net-A-Porter, Printemps, Luxottica and real estate development – News briefs
Today in luxury marketing – Yoox Net-A-Porter’s plan to become a mobile-only company; Printemps sees experiences, emotion spur luxury sales; Luxottica sales rise, helped by Europe, Latin America; New York’s latest must-have luxury apartment craze is driveways.
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How to drive influencer engagement through retail
Recent studies suggest that recommendations from social influencers hold as much weight as those made by family and friends.
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How to get mobile-ready this holiday season
As the holidays approach, mobile has the ability to make or break retailers’ peak shopping season.
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