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Hästens speeds slumber with Spotify soundtracks – Luxury Daily

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February 29, 2016

Hästens bedding

Hästens bedding

Luxury online retail market to reach $41.8B by 2019: report
Multi-brand retailers lead the luxury ecommerce market, representing four of the top five vendors in the space, according to a new report by Technavio.
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Net-A-Porter just adds sole for spring footwear effort
Online retailer Net-A-Porter is dressing from the feet up in a social video meant to support its spring/summer 2016 footwear offerings.
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Segmenting millennials allows for more appropriate marketing strategies
The millennial generation is too diverse and broad for marketers to avoid segmenting, according to a new report by The Shullman Research Center.
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Hästens speeds slumber with Spotify soundtracks
Swedish bedding manufacturer Hästens is singing consumers to sleep with a curated playlist on music streaming service Spotify.
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Fornasetti showcases patient artisan processes in atelier tour
Italian decorative arts ­brand Fornasetti is opening the doors of its atelier to consumers, letting them explore the “place where the magic happens.”
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New York real estate continues to slow as dollar gains strength
In New York, price growth is slowing and homes are staying on the market for longer, according to a new report from StreetEasy.
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Pair in-store, in-app content for strong omnichannel experiences: Newstore
During a Mobile Marketer webinar, an executive from NewStore emphasized how important it is for retailers and brands to make their applications a content destination that fits their brand to create the feeling of a trusted friend.
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Top 5 brand moments from last week
Brands prepped for the Academy Awards and created celebrities of their own.
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Karl Lagerfeld, PETA, Bulgari and Fendi – Live news
Luxury Daily’s live news from Feb. 26: G-III ups Karl Lagerfeld stake to bolster North American market; PETA accuses Prada, Hermès of mistreating ostriches used for leather; Bulgari enlists new ambassador for accessories line; Fendi teaches next-generation couturiers at Massoli Academy.
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VIP suites, Marni, London real estate and Missoni – News briefs
Today in luxury marketing: The VIP suite for the nanny; At Marni, saying something beyond clothes; London luxury-home prices reduced at highest rate since 2013; The Missoni matriarchs.
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Mobile ad blocking is not a crisis – yet
It is important for brands to understand what drives consumers to install blockers and how they can avoid being part of the consumer backlash that drives ad blocking.
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