ARCHIVES: This is legacy content from before Industry Dive acquired Mobile Commerce Daily in early 2017. Some information, such as publication dates, may not have migrated over. Check out our topic page for the latest mobile commerce news.

Gucci extends mobile strategy to iPad – Luxury Daily

Click here to sign up for Luxury Daily for free

Gucci extends mobile strategy to iPad
Fashion designer Gucci has extended its mobile applicaton to the iPad to let consumers view content such as high-quality photos and live feeds of fashion shows on the device’s large canvas.
Click here to read the entire story on Luxury Daily

Bain’s expectations for luxury market rebound overhyped, analyst claims
Bain & Co.’s declaration of a complete luxury market recovery was overstated as the economy is still encumbered by low consumer demand for high-end goods, according to a reputed industry analyst.
Click here to read the entire story on Luxury Daily

St. Regis doubles luxury hotel portfolio during global slump
St. Regis Hotels & Resorts doubled its global footprint in the past two years in spite of an economic downturn that left many travelers tightfisted with their finances.
Click here to read the entire story on Luxury Daily

Audi raises brand image, awareness with title sponsorship of athletic charity benefit
Audi of America was the title sponsor of the first Eunice Kennedy Shriver Challenge, a run, walk and cycling benefit event hosted by Best Buddies International and Special Olympics.
Click here to read the entire story on Luxury Daily

Affluent consumers maintain spending despite slow economy
Few affluent consumers plan to change their spending habits in the future while most others intend to cut back because of the dim economic outlook, according to the American Affluence Research Center.
Click here to read the entire story on Luxury Daily

Versace, BMW and currency wars – News briefs

Today in luxury marketing – 16-year-old Lindsey Wixson stars in Versace’s Vanitas fragrance ads; BMW to collaborate with Peugeot on hybrid system for FWD cars.
Click here to read the entire story on Luxury Daily

My big fat mobile app
As the marketing clock inches closer to Thanksgiving and the holidays, the rush is on to bring out yet another mobile app – which has become almost as ubiquitous as the mobile device itself.
Click here to read the entire story on Luxury Daily

Click here to sign up for Luxury Daily for free