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Google’s updated app embodies more proactive version of search – Mobile Marketer

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Google’s updated app embodies more proactive version of search
Google has updated its flagship mobile application to focus less on cold searches and function more as a curated feed of what users might be interested in, presenting an interesting opportunity of which marketers can take advantage.
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Macy’s premieres animated special on YouTube for National Believe Day
On a day where the department store will double donations made to both its physical locations and mobile-optimized Web site, Macy’s will debut its “Yes, Virginia” special on a similarly mobile-optimized platform.
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Red channels Kanye West with 11 Instagram-Famous dogs
In support of its Shopathon Red holiday promotion, AIDS-awareness brand Red has provided us with the music video we did not know we needed: a parody of Kanye West’s controversial music video for Famous, starring exclusively dogs
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