Entry-level products can attract future high-end luxury consumers
Entry-level products such as beauty items and fragrances can help luxury brands establish life-long connections with consumers at a young age.
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Bentley sees 9pc sales increase due to new models, showrooms
Bentley Motors’ sales are surging through the first six months of 2013 with a 9 percent increase compared to the year-ago period due to 14 showroom openings, new models and expansive markets in the United States and Europe.
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Luxury Retail Summit 2013 New York Sept. 18: Lalique, Porsche Design, Fairmont, McLaren, Gucci, La Mer, Stark, Auberge, Forrester, Hearst
Registration is open for the Luxury Retail Summit: Holiday Focus 2013 conference Wednesday, Sept. 18, 2013 with speakers from Lalique, Porsche Design, Fairmont, McLaren, Forrester, Gucci, La Mer, Stark, Auberge Resorts, Hearst, Morpheus and the former CEO of Bergdorf Goodman. Must-attend for luxury retailers and brands, agencies, publishers and researchers.
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Jaguar bolsters new concept vehicle by celebrating its past
Jaguar Land Rover is celebrating its creative aspirations at the Goodwood Festival of Speed July 12-14 with the debut of its Project 7 Concept Car while coaxing consumers to take a closer look at the 2014 Jaguar F-type.
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Regent announces plans to build $450M luxury liner
Regent Seven Seas Cruises is targeting affluent travelers by partnering with Italian shipyard Fincantieri to build a $450 million luxury cruise liner.
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Four Seasons unites consumers via mobile ice cream social
Four Seasons Hotels and Resorts is uniting consumers by hosting a digital ice cream social through mobile image-sharing application Instagram and via events at 17 of its properties worldwide.
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Ralph Lauren, Dior push handbags in Town & Country
Ralph Lauren, Bottega Veneta and Christian Dior are embracing prevailing trends with handbag advertisements that expand their fall campaigns in the August issue of Town & Country.
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Louis Vuitton, Hugo Boss, Michael Kors and Jaguar – News briefs
Today in luxury marketing – Louis Vuitton shoes to take over Selfridges; Hugo Boss says competition changes the dynamic in China; Michael Kors breaks from the pack; Chinese demand for Jaguar boosts JLR June sales.
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Affluent, wealthy or rich: What is in a name?
Seems we are all talking more about affluence and wealth these days, but do we have a good handle on what those terms mean, and what it takes to be truly affluent?
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Do bricks-and-mortar stores matter in digital era?
Physical retail has become more challenging. Maintaining profitability in an industry rife with online competition and in-store product researching is not easy.
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