Gucci continues pre-fall push amid fall campaigns
Italian fashion label Gucci is highlighting the Mod aesthetic of its pre-fall collection through a digital campaign.
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Condé Nast Traveler Web site redesign shows full lifestyle approach
Lifestyle magazine Condé Nast Traveler is giving the “passion points” that influence travel prime real estate on its newly redesigned Web site, recognizing that these interests are intertwined with the journeys themselves.
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Luxury Retail Summit 2014 New York Sept. 9: St. Regis, MissoniHome, Christie’s Watch Shop, Leading Hotels of the World, Breeders’ Cup, WSJ., Eleven James, Crest and Co.
Registration is open for the second annual Luxury Retail Summit: Holiday Focus 2014 conference Tuesday, Sept. 9, 2014 in New York featuring speakers from St. Regis, MissoniHome, Christie’s Watch Shop, The Leading Hotels of the World, Crest and Co., Eleven James, WSJ. magazine, ForbesLife, Bloomberg Pursuits, Style Coalition and leading luxury-focused agencies and market researchers.
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Stylebored lets fashion labels incentivize social sharing
Social commerce site Stylebored is encouraging consumer sharing of fashion finds with a cashback bonus for the online purchases they make and refer through social media.
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Inspirato elucidates vacation rental tendencies
American Express’ private travel club Inspirato released a report that examines the typical renter of vacation homes.
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Hasselblad presents booth at photokina to reach photography enthusiasts
Swedish camera brand Hasselblad Bron is gearing up for its exhibition at the imaging fair photokina 2014.
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Four Seasons Sydney launches separate site to cater to event planners
Four Seasons Hotel Sydney is launching an independent Web site to facilitates event planners.
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Breitling, Hermès, Jean Paul Gaultier and Anya Hindmarch – Live news
Luxury Daily’s live news from Aug. 19 – Hermès gives orange boxes an appetite in video series; Breitling reimagines Colt collection, references Breaking Bad; Jean Paul Gaultier teams up with Lindex for affordable collection; Jaguar displays InControl capabilities in XE model; Anya Hindmarch adds GIFs to extend minimart campaign.
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China, Louis Vuitton, Ralph Lauren and Europe – News briefs
Today in luxury marketing – Five tips to drive ecommerce in China; Vuitton not yet responded to suit by luxury sneaker maker; Ralph Lauren wins counterfeit case in Italy; Europe factors to watch shares set to rally.
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8 ways mobile can work harder for brands and retailers
From the marketing side of the house, mobile continues to be viewed as a promotional channel. With few exceptions, consumer relationship development and nurturing are not part of the conversation in branded goods makers and their retail channel partners.
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