Fashionable faces take on ALS Ice Bucket Challenge to show sense of humor
After the ALS Ice Bucket Challenge has been circulating for a few weeks, designers and luxury fashion players are joining the charity initiative on social media.
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Michael Kors celebrates young women of Hollywood
U.S. label Michael Kors is celebrating the launch of the new publication by Claiborne Swanson Frank, “Young Hollywood,” a book that features a foreword by the brand’s namesake designer.
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Luxury Retail Summit 2014 New York Sept. 9: St. Regis, MissoniHome, Christie’s Watch Shop, Leading Hotels of the World, Breeders’ Cup, WSJ., Eleven James, Crest and Co.
Registration is open for the second annual Luxury Retail Summit: Holiday Focus 2014 conference Tuesday, Sept. 9, 2014 in New York featuring speakers from St. Regis, MissoniHome, Christie’s Watch Shop, The Leading Hotels of the World, Crest and Co., Eleven James, WSJ. magazine, ForbesLife, Bloomberg Pursuits, Style Coalition and leading luxury-focused agencies and market researchers.
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Land Rover enlists Bear Grylls as ambassador to promote brand spirit
British car manufacturer Land Rover has elected adventurer Bear Grylls as a global brand ambassador to bring attention to the New Discovery Sport coming Sept. 3.
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Louis Vuitton, Burberry use lengthy campaigns in September Vogue to remain top-of-mind
Fashion and jewelry marketers turned to Condé Nast women’s magazine Vogue’s September issue to run long-form campaigns.
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Top 5 brand moments from last week
Between a Fred Armisen serenade and a user-generated contest fueled by elite runners, luxury brands initiated a range of projects last week.
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Fortnum & Mason, Monocle, payment security and Douglas Elliman – Live news
Luxury Daily’s live news from Aug. 22 – Fortnum & Mason explores rooftop bee garden to get ready for annual auction; Monocle sets up travel concept in Selfridges; Retailers look to superior payment systems after data breaches rattle industry; Douglas Elliman target New York jetsetters for boutique Miami condo.
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Saint Laurent, China, The Dorchester Collection and The Ritz-Carlton – News briefs
Today in luxury marketing – Saint Laurent bets on rock-star style; Shhh … luxury goods are discounted in China; Another round at the Savoy; Kyoto finally gets a super-luxury hotel.
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Why a streaming app is not enough for radio
Most consumers are used to engaging with media beyond its traditional role, whether it is tweeting while watching a TV show, scanning a QR code in a magazine or clicking on a digital ad while reading a blog. A streaming app for radio does not offer that additional engagement.
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