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Fashion brands increase Instagram interactions by 77pc: L2 – Luxury Daily

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July 30, 2015

Promotional image for #InstaKors

Promotional image for #InstaKors

Ralph Lauren boasts widest ecommerce product selection: report
Luxury brands are generally expanding their offerings online, with between 5 and 6 percent more high-end items available via ecommerce in the spring/summer 2015 season than the fall fashion season, according to a new report by ContactLab and BNP Paribas.
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Dior lights up its beauty collection for first Peter Philips-designed line
French fashion house Christian Dior is capturing the idea of a “cosmopolite” woman through a branded beauty collection of the same name.
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Registration open: Luxury Retail Summit: Holiday Focus 2015
Please join us for the third annual Luxury Retail Summit: Holiday Focus 2015 Wednesday, Sept. 16 in New York featuring leading specialists and top thinkers in luxury retailing and marketing.
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Fashion brands increase Instagram interactions by 77pc: L2
Beauty and fashion marketers continue to be enamored by photo-sharing application Instagram’s organic reach, with 95 and 98 percent of brands in those sectors operating accounts, according to a new report by L2.
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Roger Vivier partners with ecommerce platform for creative capsule collection
French footwear and accessories label Roger Vivier is presenting a new capsule collection in collaboration with its official online partner TheLuxer.com.
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Twitter’s new momentum could build in second half with Project Lightning
Following months of reports that advertisers have been abandoning Twitter, the microblogging platform surprised yesterday with better-than-expected earnings and advertising revenue, initially sending shares higher in after-hours trading.
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Ritz-Carlton Charlotte spurs “Agritourism” with eco-friendly efforts
The Ritz-Carlton, Charlotte, NC is bringing farming to its urban situated hotel with the addition of several “agritourism” offers.
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Fortnum & Mason, Balenciaga, Galeries Lafayette and T Magazine – Live news
Luxury Daily’s live news from July 29 – Fortnum & Mason takes consumers on exclusive tour of royal garden; Balenciaga said to be seeking replacement for Alexander Wang amid rumors of departure; Galeries Lafayette welcomes visitors with tour for European Heritage Days; T Magazine introduces new advertising partners in large issue.
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Aston Martin, Anya Hindmarch, Michael Kors and Gucci – News briefs
Today in luxury marketing – Aston Martin looks at more than 10 sites for new factory; Anya Hindmarch’s luxury sticker success; Michael Kors targets landlords with counterfeiting suit; Gucci owner calls for Hong Kong rent cuts as market wilts.
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6 mobile-oriented services to complement the live operator experience
While voice communication will remain the call center’s pillar, here are a number of key next-generational services that can complement and enhance the live operator experience.
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