Facebook top channel for ad recall among millionaires: report
When trying to reach an affluent audience, the channels that marketers use to disseminate their message often reach a greater portion of mass consumers than the wealthy, according to a new report by Shullman Research Center.
Click here to read the entire article on Luxury Daily

Announcing Luxury FirstLook 2017: Time for Luxury 2.0
Register now for the nation’s premier conference focused on how the luxury business will rapidly evolve in 2017, calling for a reset to Luxury 2.0. Speaker list, agenda and registration link in article.
Click here to read the entire article on Luxury Daily

Harvey Nichols says “Ciao” to holidays with playful tribute to Italy
British department store chain Harvey Nichols is paying homage to the culture, fashion, food and lifestyle of Italy with a festive campaign that looks beyond traditional holiday themes.
Click here to read the entire article on Luxury Daily

Dior turns Lady Dior handbag style into collectors’ item via artist series
French atelier Christian Dior has recruited seven artists to reinterpret and leave their distinct mark on the Lady Dior top-handle handbag.
Click here to read the entire article on Luxury Daily

Connectivity between company, cause and consumers key to corporate compassion
NEW YORK – Despite being host to the first session of ad:tech New York 2016’s second day Nov. 3, a Good Amplified executive’s audience was not too tired to hear the ways in which brands can leverage social media for good.
Click here to read the entire article on Luxury Daily

Crystal courts informed audience by leveraging election buzz
Hospitality service provider Crystal is looking to maximize awareness for its expanded portfolio of experiences by running television advertisements surrounding the U.S. presidential election.
Click here to read the entire article on Luxury Daily

Top 5 brand moments from last week
The holiday season is in full swing, with festive campaigns that balanced entertainment with emotional appeal.
Click here to read the entire article on Luxury Daily

Richemont, Bulgari, Rolls-Royce and Neiman Marcus – News briefs
Luxury Daily’s live news from Nov. 4 – Richemont abolishes CEO role amid declining profits; Bulgari opens terminal “temple” to spur product line awareness; Rolls-Royce’s Art Programme fosters creativity at Art Basel Miami Beach; Who What Wear turns 10 with shoppable exhibit powered by Neiman Marcus.
Click here to read the entire article on Luxury Daily

Concierge beauty, Lincoln, Trump Hotel Rio and truffles – News briefs
Today in luxury marketing – Concierge beauty becomes more specialized; Lincoln is making real luxury cars again; Brazil prosecutor investigates funds’ investment in Trump Hotel Rio; On the hunt for native truffles, a very British luxury.
Click here to read the entire article on Luxury Daily

5 strategies to attract the affluent shopper
A recently completed consumer study on the affluent shopper reveals the realities of this rapidly growing segment and implications to retailers.
Click here to read the entire article on Luxury Daily