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David Yurman taunts entry-level consumers with sugary sweet ring collection – Luxury Daily

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September 4, 2015

Instagram post from David Yurman’s #BubblegumPinky campaign

Instagram post from David Yurman’s #BubblegumPinky campaign

56pc of Chinese consumers expect products unavailable in China while abroad: survey
While the lower price of luxury goods is certainly a driver for Chinese consumption abroad, brands must understand and anticipate the motivations that lie underneath the surface of purchasing.
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Cartier reinforces retail ties in Brazil through Iguatemi flagship
Although many brands are focusing on pinpointing the next emerging marketplace, French jeweler Cartier is aiming to strengthen its retail footprint in Brazil through shopping center placement.
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Barneys to keynote Luxury Retail Summit: Holiday Focus 2015
Please join us for the third annual Luxury Retail Summit: Holiday Focus 2015 Wednesday, Sept. 16 in New York featuring leading specialists and top thinkers in luxury retailing and marketing.
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Sergio Rossi and Eco-Age team up for green carpet collection
Footwear and accessories brand Sergio Rossi is partnering with film producer Livia Firth’s Eco-Age to become the first accessories label offering a Green Carpet Collection, a wardrobe emphasizing sustainability.
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David Yurman taunts entry-level consumers with sugary sweet ring collection
U.S. jeweler David Yurman is playing up the saccharine qualities of its limited-edition Bubblegum Pinky Rings with help from a bevy of social influencers.
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Salon Privé opens doors to public for tenth anniversary event
British automotive and lifestyle extravaganza Salon Privé is opening its doors to the broader public for the first time in 10 years as it continues to grow in size and stature.
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Waldorf Astoria offers consumers something “unforgettable”
Waldorf Astoria Hotels & Resorts is offering an Unforgettable Experience at each of its 25 locations worldwide.
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Anti-Flash movement could boost native ads more than HTML5 in short-term
The digital marketing landscape is being rewritten as opposition to Flash-based digital content and ads reaches critical mass, but with the transition to HTML5 still in process, mobile-friendly formats such as native, video and social advertising could be the short-term winners.
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Net-A-Porter, LVMH, Ritz-Carlton and Jaguar – Live news
Luxury Daily’s live news from Sept. 3 – Net-A-Porter founder resigns in midst of Yoox merger; LVMH to offer inside look at houses through public event; Ritz-Carlton cleanses bodies and minds at new Reserve resort in Bali; Jaguar modernizes image in US with new retail strategy.
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Fashion and art, Prada, Vestiaire Collective and Mercedes – News briefs
Today in luxury marketing – Where is the line between fashion and art?; Prada tries to renegotiate Hong Kong shop rents amid China slowdown; Vestiaire Collective eyeing global expansion; Mercedes is working on Tesla Model S fighter, R&D chief tells paper.
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Calling for nominations: Luxury Women to Watch 2016
If you know a smart woman in luxury advertising, marketing, media, retail or digital who’s set to go places, please nominate her for Luxury Daily’s Women to Watch 2016. Nominations accepted through Sept. 23.
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Luxury Daily will not publish Monday, Sept. 7
Luxury Daily will not publish on Monday, Sept. 7, in observance of Labor Day. Enjoy the holiday weekend!
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Inviting opinion pieces on luxury marketing, retail and media
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.
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