Webinars

A Google panelist speaking on a Mobile Commerce Daily webinar yesterday said that eBay and Sephora come to mind as retailers that took full advantage of mobile commerce during the 2011 holiday season.

The 2011 holidays marked a turning point in the history of mobile commerce with more shopping activities done on mobile this year than ever before. This free, hour-long webinar with Google, RSR Research, Carat and Kony Solutions tracks mobile commerce’s progress over the holidays.

The 2011 holidays marked a turning point in the history of mobile commerce with more shopping activities done on mobile this year than ever before. This free, hour-long webinar with Google, RSR Research, Carat and Kony Solutions tracks mobile commerce’s progress over the holidays, lessons learned, left-field surprises and best practice for 2012.

Car manufacturer Jaguar saw a 2.54 percent click-through-rate after running a location-based advertising campaign.

Register for this free webinar Oct. 27 at 2 – 3 p.m. ET on what retailers can learn from the automotive sector’s use of hyperlocal advertising since nowadays the success of a mobile marketing program relies on how well a marketer takes advantage of context. Jaguar, the MMA and Poynt execs will speak.

In the past six months, mcommerce has grown by 25 percent, faster than any other mobile channel, according to a Forrester analyst.

Retailers who are not investing in mobile are losing a big opportunity, because not only are their competitors and customers already using smartphones, but studies have shown that multichannel shoppers spend three times as much as single channel ones.

How do Sears and Kmart include mobile in their multichannel efforts for transactions and marketing? Register now to hear Michael Murray, Sears Holding CMO for online, in this free hour-long webinar at 2 p.m. ET on March 31.

The 2011 holidays marked a turning point in the history of mobile commerce with more shopping activities done on mobile this year than ever before. This free, hour-long webinar with Google, RSR Research, Carat and Kony Solutions tracks mobile commerce’s progress over the holidays, lessons learned, left-field surprises and best practice for 2012.

Register to hear execs from footwear retailer Steve Madden and InsightExpress discuss in a free webinar Jan. 26 at 2 p.m. how mcommerce fared over the holidays, evolving mobile shopping behavior, lessons learned and best practice in 2011.