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Parago targets savvy shoppers via mobile rebate app

July 15, 2011

Reward-program company Parago is tapping into value-seeking customers via a geotargeted mobile application.


Broadwaybox.com drives ticket sales via mobile promotions

July 14, 2011

Theater discount Web site Broadwaybox.com is driving show sales by letting consumers buy discounted tickets at box offices when they show the offer on their mobile device.

Mobile shoppers purchase multiple times per month: Myxer

July 12, 2011

Almost half of mobile users make more than one purchase a month via their mobile devices and spread the wealth among multiple vendors, according to a study by Myxer.

Papa John’s bolsters pizza orders via mobile ad

July 11, 2011

Pizza chain Papa John’s is encouraging food sales via mobile banner ads that take consumers to the company’s optimized site where they can order delivery or carryout.

How luxury brands can benefit from location-based mobile apps – Luxury Daily

July 8, 2011

Luxury Daily today – How luxury brands can benefit from location-based mobile apps; Why are all of the luxury consumers on Amazon.com?

In-store, mobile integration can build brand loyalists: Digby – Luxury Daily

June 29, 2011

Luxury Daily today – In-store, mobile integration can build brand loyalists: Digby; Amex exec: Luxury market has new, influential consumer base.

Audi launches app with augmented reality hook – Luxury Daily

June 16, 2011

Luxury Daily today – Audi launches app with augmented reality hook; Affluent consumers’ luxury department store patronage stagnant: study.

Celebrity Cruises bolsters trip reservations via mobile app

March 7, 2011

Celebrity Cruises is letting consumers research and plan their upcoming trip via an iPhone app that lets them click-to-call to book their stay.

Tablet wars have begun: The new must-have tech toy

February 25, 2011

As Mobile World Congress 2011 in Barcelona, Spain ended last week, one thing was apparent: just 10 months after the launch of the Apple iPad, the tablet market has solidly arrived.

Americans more likely to buy smartphone than any other device: Gartner

February 23, 2011

Consumers in the United States are more likely to buy a smartphone in 2011 than PCs, feature phones, ereaders, media tablets and gaming products, according to a recent survey by Gartner.