Online hotel booking company Hotels.com has integrated a “mobile butler” into its application experience which offers a number of features courtesy of partnerships with OpenTable, Uber, delivery.com and Groupon.
Travel and hospitality
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Hilton, one of the most popular hotel chains in the world, is upping its ease of booking factor for mobile customers by integrating with TripAdvisor.
Panasonic and IBM Watson are working on a new way to improve the traveling experience for consumers with a digital concierge service that lets them access all hotel services from a unique cloud-based service.
Hotels.com, looking to bolster the nascent Middle Eastern hospitality market, is promoting its new and improved Web sites catering to the region by setting a Guinness World Record for the “Fastest Mobile Bed.”
Ride-sharing application Uber is continuing to innovate within the market it essentially created by making it easier for users to meet up with friends and further personalize the experience via Snapchat.
Ride-sharing application Uber is further investing in rewards after its first rollout of the partnership with multi-retailer loyalty program Shop Your Way proves successful with an expansion.
With a new update to its mobile application, Uber now tracks consumers for an extra five minutes after the ride is over, improving its customer data set to enhance the customer experience, according to the ride-sharing service.
Motel 6 is launching itself into the mobile era with a new mobile application that aims to make the process of booking a room seamless and quick with the help of mobile technology.
HotelTonight is the latest travel marketer to foray into mobile loyalty, opting to roll out a new in-application feature called HT Perks, which lets users unlock bigger discounts based on the amount they spend.
Standard International is rolling out a new third-party mobile distribution platform that enables guests to make same-night reservations at a curated group of resorts in Los Angeles and New York, underscoring travelers’ needs for spontaneous booking windows.