Marriott has rolled out its Travel Brilliantly multichannel campaign in a move to amplify the brand’s dedication to envision the future of travel.
Travel and hospitality
Priceline has rolled out a new television campaign that focuses on showing consumers how to use their mobile devices to book hotels.
The Alaska Airlines mobile application for iOS users has been updated to enable users to add their boarding pass to Passbook, helping the airline improve customer experiences and increasing engagement.
HotelTonight is turning to its users to help create photo content for its iPhone application through a new feature that also awards consumers company credit for snapping pictures of their hotel stays.
Starwood Hotels & Resorts has teamed up with Keynote to solidify its place in mobile and further reach consumers in an interactive way.
NEW YORK – A Priceline executive at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that the company’s mobile product offering is positioned to tap into late-night, last-minute consumers.
TripAdvisor has revamped its mobile application across a variety of platforms with a more interactive interface that aims to engage the company’s mobile community in all phases of their travel experience.
Expedia Canada has updated its mobile application with itineraries so that consumers can manage all parts of their trips from their handsets.
Premier Inn has watched its average daily sales conversions increase from 3 percent to 5.9 percent since recently relaunching its iPhone application.
Travelocity leads the pack in consumer satisfaction with both its tablet application and site, according to a new study from Mobiquity.