Marriott takes mobile ambitions up a notch with new multichannel campaign
June 18, 2013Marriott has rolled out its Travel Brilliantly multichannel campaign in a move to amplify the brand’s dedication to envision the future of travel.
Travel and hospitality
Priceline debuts TV ad to highlight mobile offerings
June 5, 2013Priceline has rolled out a new television campaign that focuses on showing consumers how to use their mobile devices to book hotels.
Alaska Airlines drives app engagement with Passbook integration, push messaging
June 4, 2013The Alaska Airlines mobile application for iOS users has been updated to enable users to add their boarding pass to Passbook, helping the airline improve customer experiences and increasing engagement.
HotelTonight incentivizes mobile photo sharing via app update
May 9, 2013HotelTonight is turning to its users to help create photo content for its iPhone application through a new feature that also awards consumers company credit for snapping pictures of their hotel stays.
Starwood Hotels & Resorts expands mobile presence with new initiatives
May 6, 2013Starwood Hotels & Resorts has teamed up with Keynote to solidify its place in mobile and further reach consumers in an interactive way.
Priceline exec: 60pc of mobile users book a hotel within 20 miles
May 3, 2013NEW YORK – A Priceline executive at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that the company’s mobile product offering is positioned to tap into late-night, last-minute consumers.
TripAdvisor redesigns mobile app with larger photos, simpler navigation
May 2, 2013TripAdvisor has revamped its mobile application across a variety of platforms with a more interactive interface that aims to engage the company’s mobile community in all phases of their travel experience.
Expedia Canada aligns app revamp as comprehensive travel tool
April 30, 2013Expedia Canada has updated its mobile application with itineraries so that consumers can manage all parts of their trips from their handsets.
Premier Inn increases daily sales conversions from 3pc to 5.9pc with new app
April 26, 2013Premier Inn has watched its average daily sales conversions increase from 3 percent to 5.9 percent since recently relaunching its iPhone application.
Travelocity offers best tablet booking experience: study
April 25, 2013Travelocity leads the pack in consumer satisfaction with both its tablet application and site, according to a new study from Mobiquity.
Follow us on Twitter