Travel and hospitality

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How Marriott’s real-time mobile rewards strategy results in 100pc conversions

August 19, 2016

Marriott is perfecting the art of doling out real-time rewards by targeting social media users mentioning the brand and offering them loyalty points that are instantly added to their accounts, resulting in a 100 percent conversion rate.

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Xerox rolls out beacon-driven local offers app for NJ commuters

August 11, 2016

Xerox Corporation is joining the slew of companies leveraging hyperlocal, beacon-driven technology by introducing the Shop and Ride mobile application, which allows Hoboken, NJ commuters to receive relevant offers from 35 nearby merchants along their travel routes.

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CheapTickets enhances search flexibility with split-ticketing options

August 11, 2016

CheapTickets is enticing travelers to book trips through its mobile application by enabling them to take advantage of split ticketing, a feature that lets users browse for two one-way flights during any round trip search, typically yielding better deals.

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Travel advisors back in vogue for luxury market, claims Virtuoso CEO

August 10, 2016

LAS VEGAS – Less than a decade ago, many pundits were predicting that it was just a matter of time before human travel agents would be replaced by the electronic kind.

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Icelandair ushers in stopover bookings via chatbot on Facebook Messenger

August 4, 2016

International airline Icelandair has launched the first phase of its mobile messaging bot on Facebook Messenger that drives users to book stopover flights in Iceland while visiting other overseas countries.

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Parkopedia, Apple usher in mainstream parking capabilities in Maps app

July 28, 2016

Parkopedia and Apple are teaming up to change the way drivers discover parking and use mapping applications with a partnership that brings the former’s vehicle parking information and reservations to the preinstalled Maps app on iPhones.

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Expedia, Priceline impart travel info to mobile concierge service

July 27, 2016

Expedia and Priceline are lending their data to mobile concierge application Mezi, which blends artificial intelligence with real people to help provide customers with travel information that drives sales.

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Can OTAs upstage Google’s travel updates and reclaim mobile customers?

July 25, 2016

Google’s recent travel updates include consumer-friendly booking tools such as hotel smart filters and enhanced flight price tracking, but threaten to overshadow airlines’ and travel providers’ own mobile platforms unless they leverage more predictive analytics and real-time inventory changes.

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Virgin America turns seat upgrades into live auction via SeatBoost app

July 21, 2016

Virgin America is maximizing ancillary revenue while providing positive brand experiences with live bidding for seat upgrades via the SeatBoost application.

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Grab revitalizes mobile ordering for travelers with expansion across 80 airports

July 19, 2016

Ecommerce platform Grab has joined forces with travel dining provider HMSHost to enable more airport travelers to order food and beverages via their smartphones from the latter’s restaurants, underscoring mobile’s growing integration within travel hubs.

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