The Finish Line is tying together real-time, mobile-optimized content with personalized product selections to drive engagement and sales with on-the-go basketball fans during the NCAA March Madness tournament.
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Dick’s Sporting Goods saw its ecommerce sales grow to nearly 15 percent of total sales in 2014’s fourth quarter as a result of the retailer’s decision to equip its sales associates with mobile devices for easy ordering in any aisle, enable geo-fencing capabilities for sending weekly ads and launch a stronger in-app loyalty platform.
After implementing mobile chat and guide functions, Total Gym Fitness has found that its mobile customers are five times more likely to engage with mobile guides on the smartphone in the early website navigation phase.
Professional ice hockey team Buffalo Sabres has bumped up its benefits for loyalty members by now awarding them for purchases they make at participating HarborCenter vendors.
Outdoor gear and apparel retailer REI is offering an optimized shopping and product research experience with its new iPad application that also features updates to the REI Snow Report tool.
In a reflection of mobile’s growing role in gift card purchases, outdoor gear and apparel retailer REI has updated its iPhone app to enable users to buy digital gift cards.
Baseball gear manufacturer Louisville Slugger has announced a collaboration to revamp its ecommerce offerings and provide all of its products in one convenient place.
The National Football League has teamed up with Ticketmaster to offer football fans a slew of digital and mobile ticket-buying features designed for easier purchasing.
Amazon’s Zappos is reaching fitness fans directly through their workouts with a new integration in the MapMyFitness mobile application enabling users to track mileage for their shoes and make purchases.
PHILADELPHIA – Pool Supply World has no expectations that it will generate a significant amount of mobile commerce anytime soon, but it has made some efforts to identify its mobile visitors and correlate them with their desktop visits.