SAN ANTONIO, TX – A Moosejaw executive at eTail West 2014 said that since rolling out mobile point-of-sale 18 months ago, the outdoor gear retailer is now seeing mobile hit 40 percent of the company’s revenue.
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Hunting gear retailer Cabela’s revealed plans last week to roll out two-click mobile checkout and focus on personalization to up the number of smartphone and tablet conversions.
The Rugby Football Union will be leveraging a mobile application to reduce lines and streamline payments at the world’s biggest rugby stadium in Twickenham after a successful pilot at the QBE Internationals.
Flash retailer Wide Open Spaces has rolled out a dedicated mobile and desktop search engine site that lets sportsmen comb through more than 1.5 million products across 142 retailers and 1,200 brands.
NEW YORK – With new research showing that showrooming has dropped 40 percent over the past year, it is clear that moves by retailers such as Foot Locker to address the issue head-on are working.
Sports Authority expanded its integration with the shopkick application to all stores nationwide Dec. 19, just in time for the holidays.
Nike is testing a couple of new advertising units that go beyond basic banner ads to drive sales of its gear.
NEW YORK – A Cabela’s executive at the Mobile Marketing Summit: Holiday Focus 2013 unveiled a number of new mobile initiatives that the company will roll out later this year to revamp the brand.
Adidas is teaming up with several Seattle-area sports merchandise retailers for a mobile-driven sweepstakes designed to drive foot traffic into stores.
Sporting goods retailer Sports Unlimited has seen an uptick in conversions since the company relaunched a mobile site June 4.