SAN ANTONIO, TX – A Moosejaw executive at eTail West 2014 said that since rolling out mobile point-of-sale 18 months ago, the outdoor gear retailer is now seeing mobile hit 40 percent of the company’s revenue.
Hunting gear retailer Cabela’s revealed plans last week to roll out two-click mobile checkout and focus on personalization to up the number of smartphone and tablet conversions.
The Rugby Football Union will be leveraging a mobile application to reduce lines and streamline payments at the world’s biggest rugby stadium in Twickenham after a successful pilot at the QBE Internationals.
Flash retailer Wide Open Spaces has rolled out a dedicated mobile and desktop search engine site that lets sportsmen comb through more than 1.5 million products across 142 retailers and 1,200 brands.
NEW YORK – With new research showing that showrooming has dropped 40 percent over the past year, it is clear that moves by retailers such as Foot Locker to address the issue head-on are working.
Sports Authority expanded its integration with the shopkick application to all stores nationwide Dec. 19, just in time for the holidays.
Nike is testing a couple of new advertising units that go beyond basic banner ads to drive sales of its gear.
NEW YORK – A Cabela’s executive at the Mobile Marketing Summit: Holiday Focus 2013 unveiled a number of new mobile initiatives that the company will roll out later this year to revamp the brand.
Adidas is teaming up with several Seattle-area sports merchandise retailers for a mobile-driven sweepstakes designed to drive foot traffic into stores.
Sporting goods retailer Sports Unlimited has seen an uptick in conversions since the company relaunched a mobile site June 4.