Specialty retail/non-apparel


Oriental Trading Co. drives Halloween sales via iPad app

September 6, 2012

Just in time for Halloween, Oriental Trading Co. has launched an iPad app offering a touch shopping experience for party supplies and costumes.


American Sale simplifies home deliveries via text alert program

August 29, 2012

Home recreation superstore American Sale is adding mobile capabilities to its marketing mix to better accommodate its customers and streamline product delivery.

Jo-Ann crafts an iPad app to drive inspiration and sales

July 23, 2012

Jo-Ann Fabric and Craft Stores is extending its mobile strategy with a new iPad application intended to inspire crafters and drive product sales.

Avon drives mobile donations for breast cancer via pedometer app

July 5, 2012

A new mobile application from Avon is available to anyone participating in the Avon Walk for Breast Cancer as a tool to help users train for the walk and raise money from friends and family.

Body Shop drives in-store traffic via mobile offers

June 25, 2012

The Body Shop is pushing special offers out to consumers via their mobile devices as a way to drive them into stores to make a purchase.

Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

May 2, 2012

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

May 1, 2012

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

42pc of retailers trialing mobile POS to enhance in-store experience

May 1, 2012

Mobile point-of-sale solutions are turning into a core strategy for businesses in the retail, hospitality and field services industries, according to a new report from Motorola Solutions Inc.

Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

April 18, 2012

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

April 11, 2012

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.