Specialty retail/non-apparel

  • No categories


Bang & Olufsen sings songs of Christmas in UGC effort

December 14, 2015

Danish audio and video brand Bang & Olufsen is spreading holiday cheer through the use of carols posted to Instagram.

Share on FacebookShare on LinkedInShare on Twitter

Harry & David focuses on mobile search to drive local sales

December 9, 2015

Gourmet gifts retailer Harry & David is hoping to streamline the customer journey by focusing on boosting store locator and location pages on mobile search for easier consumer access.

Share on FacebookShare on LinkedInShare on Twitter

GameStop pumps up mobile loyalty prizes with Fuel Rewards integration

December 4, 2015

GameStop is bringing new utility to its PowerUp mobile loyalty application users by enabling them to redeem points to save on fuel at participating Shell gas stations via the Fuel Rewards program.

Share on FacebookShare on LinkedInShare on Twitter

Kleenex unfurls SMS-based campaign to drive sales at Walmart

October 30, 2015

Kimberly-Clark’s Kleenex brand is ramping up sales in Walmart stores by asking consumers to snap a photo of their receipt, text it to a designated number and enjoy a $5 reward code for a digital movie platform.

Share on FacebookShare on LinkedInShare on Twitter

Herrschners sews up mobile-optimized merchandising for holiday sales boost

October 22, 2015

Crafts retailer Herrschners is hoping to button up fourth-quarter holiday sales by optimizing its merchandise for smartphone screens and consolidating six mini-sites with a single checkout so that consumers may purchase items from all of its brands at the same time.

Share on FacebookShare on LinkedInShare on Twitter

Sephora exec: Beacons need more time to evolve

October 15, 2015

RANCHO MIRAGE, CA – A Sephora executive at the Mobile Shopping Summit 2015 said that while beacons open up significant opportunities for personalized in-store experiences, more time is needed to figure out the best engagement strategy and for Android’s play to develop.

Share on FacebookShare on LinkedInShare on Twitter

Amazon lures Etsy users, brings handcrafts into the mainstream

October 9, 2015

Amazon is targeting customers of digital crafts retailer Etsy and peer-to-peer seller platform eBay with a new handmade shop available on mobile that could also produce higher sales for competitors as the ecommerce giant shines light on the category.

Share on FacebookShare on LinkedInShare on Twitter

PetSmart delivers on Google Express endeavor, expanding to wider market

September 10, 2015

Pet supply retailer PetSmart is expanding delivery of its products through Google Express’ mobile application following a string of successes in larger markets, indicating the benefits of partnering with a mobile service that sells multiple brands.

Share on FacebookShare on LinkedInShare on Twitter

Mothercare nurses app, bringing mobile into bricks-and-mortar

September 8, 2015

Family retailer Mothercare revamped its mobile application to serve a more streamlined and convenient experience via new features such as digital receipts, scannable email addresses and a new design.

Share on FacebookShare on LinkedInShare on Twitter

Apple Store’s mobile traffic equals desktop for the first time

July 23, 2015

The Apple Store saw mobile traffic to its online stores during the company’s fiscal third quarter equal desktop traffic for the first time, driven by interest in the Apple Watch.

Share on FacebookShare on LinkedInShare on Twitter