Specialty retail/non-apparel

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Clorox fuels product sales, donations with mobile receipt campaign

July 21, 2016

Clorox is undertaking a social responsibility-centered approach by inviting consumers to purchase its products, snap a photo of their receipts and upload them onto a mobile-optimized site to receive PayPal credit redeemable toward charitable donations.

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BarkBox creates physical presence with mobile-enabled pop-up shop

May 26, 2016

Bark & Co is hosting a pop-up shop where dogs can do their own shopping, with a related mobile application enabling owners to view and purchase the products their pets show the most interest in.

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Small NJ merchants drive cross-selling opportunities via beacons

May 10, 2016

A group of small merchants in New Jersey is leveraging beacons and a mobile application to deliver relevant offers to customers at nearby businesses, driving cross-selling opportunities.

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Century 21 streamlines mobile research globally with responsive update

March 29, 2016

Century 21 Real Estate is streamlining mobile research for homebuyers around the world with a newly responsive Web site that provides a more convenient experience for browsing properties.

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The Knot unties mobile concierge booking service for engaged couples

March 28, 2016

Wedding resource destination The Knot is tapping into the lucrative mobile booking sector by unveiling a concierge service that allows engaged couples to receive personalized vendor recommendations, pricing help and tour scheduling via live chat, SMS and email.

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Harry & David brings Easter egg hunt to social media

March 21, 2016

Gourmet gifts retailer Harry & David is driving product sales ahead of Easter by hosting a social media giveaway that encourages fans to locate hidden eggs on the brand’s social media accounts and mobile site, with each egg counting as one sweepstakes entry.

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HSN exec: Strong video content strategies lead to commerce opportunities

February 25, 2016

PALM DESERT, CA – An HSN executive at eTail West 2016 revealed that the brand sees nearly half of its orders placed while on-the-go, suggesting that its use of video as a top marketing channel is paying off.

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Zola unwraps registry checklist tool for mobile app users

February 16, 2016

Wedding registry marketplace Zola is enabling its mobile application users to leverage a registry checklist feature that streamlines the product-choosing process by giving engaged couples a way to view best options in core categories.

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PetSmart trains new puppy owners through mobile hub, driving sales

January 29, 2016

PetSmart is creating a consistent stream of sales for puppy products through a mobile-optimized hub, which provides information and collections following the surge of holiday pet adoptions.

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Bond, celebrities rally for preservation of letter writing

January 4, 2016

Stationery brand Bond has established a new platform to share “inspired thoughtfulness” with current and prospective users.

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