Software and technology

  • No categories


Office Depot supplies augmented reality experience to increase basket size

July 24, 2014

Office Depot is revisiting the enhanced experience granted by augmented reality with a new back-to-school promotion that integrates bricks-and-mortar stores with an omnichannel shopping experience that taps the growing, loyal fan base of rock band R5.

Share on FacebookShare on LinkedInShare on Twitter

Cumberland Farms lures business fleets with mobile fuel payments

July 24, 2014

Convenience-store retailer Cumberland Farms has extended a version of its mobile-payment system with added perks for businesses to use in managing costs for their vehicle fleets.

Share on FacebookShare on LinkedInShare on Twitter

Azek builds 3D iPad app for immersive decking shopping

July 22, 2014

Decking 
building manufacturer Azek has launched an augmented reality iPad application for an immersive 3D experience to help consumers bring their ideas to life before making a purchase.

Share on FacebookShare on LinkedInShare on Twitter

Pizza Hut, Staples ready rollout of mobile-friendly Visa Checkout

July 17, 2014

Pizza Hut and Staples are among the merchants preparing to accept a new payment option from Visa that promises to streamline mobile checkout by digitizing consumers’ credit cards.

Share on FacebookShare on LinkedInShare on Twitter

Goodwill exec: Borrowing retailers’ mobile ideas drives consumers to stores

July 16, 2014

NEW YORK – An executive from Goodwill at Mobile Commerce Daily’s fifth annual Nonprofit Mobile Day said that because the organization has so many retail outlets, it is borrowing retail concepts such as leveraging GPS to drive consumers into its stores.

Share on FacebookShare on LinkedInShare on Twitter

Sophist exec: More mobile opportunities for fundraising events

July 16, 2014

NEW YORK – An executive from Text-to-Pledge parent company Sophist at Mobile Commerce Daily’s fifth annual Nonprofit Mobile Day said that the range of mobile tools available for text-based donations has grown to the point that just about any event can be turned into a fundraiser.

Share on FacebookShare on LinkedInShare on Twitter

EBay, Gilt prioritize fashion-first wearable tech to push sales

July 2, 2014

EBay, Gilt and Airbnb are a few of the retailers showing their support of New York start-up Ringly’s smart ring by collaborating with the product’s mobile application.

Share on FacebookShare on LinkedInShare on Twitter

Walgreens pilots Google’s Project Tango for ubiquitous augmented reality experiences

June 27, 2014

Walgreens is piloting Google’s new virtual indoor mapping technology that delivers personalized and discoverable rewards to shoppers using augmented reality for a bricks-and-clicks experience.

Share on FacebookShare on LinkedInShare on Twitter

In-store app use 16.5x higher for beacon message recipients: report

June 17, 2014

Shoppers who received location-based beacon messages were 19 times more likely to interact with the advertised product than those who did not receive a beacon message, according to research from inMarket released Monday.

Share on FacebookShare on LinkedInShare on Twitter

Priceline acquires OpenTable as competition heats up for online engagement

June 16, 2014

Priceline’s $2.6 billion deal to acquire online restaurant reservation service OpenTable is the latest example of how Internet travel services are looking for a competitive advantage as mobile bookings continue to grow.

Share on FacebookShare on LinkedInShare on Twitter