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Trulia partners with New York MLS to strengthen stand on search results

July 17, 2014

Aggregated property marketplace Trulia has signed an agreement with New York State Multiple Listing System to ensure it can more accurately market listings and provide a better experience for users looking to buy or sell homes in New York state.

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Heels.com addresses mobile merchandising challenges via visual search

July 8, 2014

Heels.com is equipping mobile and Web-based users with a new visual search functionality that will produce exact or similar product offerings for uploaded sample images and will combat the ecommerce woe of discouraged or abandoned search.

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Mobile Research Summit 2014 New York June 19: Forrester, Yankee Group, BIA/Kelsey, Nielsen, IBM, Keynote, e-tailing group

June 5, 2014

Registration is open for the Mobile Research Summit: Insights 2014 on Thursday, June 19 featuring speakers from Forrester Research, Yankee Group, BIA/Kelsey, Nielsen, IBM Smarter Commerce, Keynote and e-tailing group. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers.

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Mobile Research Summit 2014 New York June 19: Forrester, Yankee Group, BIA/Kelsey, Nielsen, IBM, Keynote, e-tailing group

June 4, 2014

Registration is open for the Mobile Research Summit: Insights 2014 on Thursday, June 19 featuring speakers from Forrester Research, Yankee Group, BIA/Kelsey, Nielsen, IBM Smarter Commerce, Keynote and e-tailing group. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers.

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Prada delves into visual past with Pradasphere microsite

May 30, 2014

Italian fashion label Prada is expanding the audience of its London exhibit at Harrods with a microsite dedicated to past campaigns.

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1800Flowers exec: On mobile, Amazon’s syndicated search resolves retailers’ gripes

May 9, 2014

NEW YORK – A 1800Flowers executive at the 2014 MMA Forum pinpointed Amazon’s syndicated search as a big opportunity for retailers to reach shoppers, despite marketers’ notorious disdain for the online giant.

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Retailers lose 32pc of shoppers to in-store mobile use: study

April 11, 2014

Tradedoubler research reveals that when smartphones are used in-store for product research, consumer shopping habits sway by 61 percent.

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How The North Face uses voice search to drive mcommerce sales

March 13, 2014

Outdoor gear and apparel retailer The North Face continues to see strong results from its use of natural language and voice-enabled search, helping its sites across mobile and desktop in several European counties to deliver a 35 percent increase in search conversion rate and 24 percent increase in revenue from search.

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Mobile search drives in-store traffic and accelerates buying intent

January 17, 2014

NEW YORK – Mobile search and mobile SEO push publishers, brands and retailers into the forefront, bring consumers into stores and boost sales, according to executives at Mobile Marketer’s Mobile FirstLook: Strategy 2014 conference on Wednesday.

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How Lenovo leverages mobile search to drive in-store sales

October 31, 2013

LITCHFIELD PARK, AZ – A Lenovo executive at the Mobile Shopping Fall Summit said that the brand is working around the fact that that it does not have physical stores with 5,053 location-based mobile search pages to increase traffic to consumer electronics retailers.

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