Mandarin Oriental’s The Excelsior, Hong Kong is building up the audience for its newly launched WeChat account through social-specific perks.
Travel and hospitality
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Despite strong profit projections in the past year, a new report from CellPoint Mobile claims that airlines are not taking full advantage of mobile solutions for their ecommerce infrastructures.
Realtor.com is making it easier than ever for consumers to find and share real estate listings thanks to an integration between its mobile application and iMessage that lets users quickly send listings to friends through a text message.
Marriott Rewards members can access a newly redesigned Marriott Mobile application, which is now offered in five languages and touts personalized digital features including custom travel content and expanded Mobile Key capabilities.
Hospitality brand Marriott is hoping to jumpstart Valentine’s Day bookings with a campaign for its rewards that leans on an interactive mobile game on social, a fun way for consumers to get excited about rewards points.
United Airlines is launching a suite of iOS mobile applications for use by its employees to improve their ability to track customer information and improve the customer experience.
Mobile hospitality booking platform HotelTonight is leveraging location data to hone in on ideal customers that will share specific-discounts to those in a certain area.
Online hotel booking company Hotels.com has integrated a “mobile butler” into its application experience which offers a number of features courtesy of partnerships with OpenTable, Uber, delivery.com and Groupon.
Hilton, one of the most popular hotel chains in the world, is upping its ease of booking factor for mobile customers by integrating with TripAdvisor.
Panasonic and IBM Watson are working on a new way to improve the traveling experience for consumers with a digital concierge service that lets them access all hotel services from a unique cloud-based service.