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Home furnishings and housewares

Crate and Barrel offers location-based mobile rewards to encourage loyalty

December 14, 2010

Multichannel home furnishings retailer Crate and Barrel has partnered with shopkick Inc. as the latest ally to deliver location-based shopping rewards to consumers for visiting stores.


One Kings Lane holiday strategy leverages interactive, mobile media – Luxury Daily

November 29, 2010

Luxury Daily today – One Kings Lane holiday strategy leverages interactive, mobile media; Luxury brands must risk failure to succeed online.

Furniture retailer Carolina Rustica unveils mobile commerce site

October 4, 2010

Furniture retailer Carolina Rustica is reaching consumers on the go and driving sales via its newly launched mobile commerce Web site.

IKEA takes its product catalog mobile with augmented reality app

July 2, 2010

Retail giant IKEA has taken its 2010 catalog mobile with the launch of an augmented reality application for Apple’s iPhone.

Online retailer Alice.com launches app for CPG items

February 3, 2010

Alice.com, a consumer packaged goods online retailer, has launched an iPhone application to provide a more convenient experience to its consumers.

Bloomingdale’s makes store window interactive with mobile

January 27, 2010

Bloomingdale’s use of mobile marketing in its Lexington Avenue store window is an example of the way in which the channel can give legs to traditional media.

Waterford Crystal extends brand to mobile with new app

December 16, 2009

Glassware maker Waterford Crystal has launched the Clink-Clink iPhone application as part of a rebranding strategy to be relevant to today’s younger consumers.

Crate and Barrel caters to on-the-go holiday shoppers with mobile offering

December 1, 2009

Crate and Barrel, a home furnishing retail brand, is letting customers browse and buy its complete catalogue of products right from their mobile phones.

Crate and Barrel to serve exclusive mobile coupons

November 19, 2009

Crate and Barrel is using the Yowza iPhone application to deliver exclusive deals to consumers.

IKEA uses augmented reality to launch PS furniture collection

November 6, 2009

To launch its PS collection, IKEA used an augmented-reality application that lets users see how furniture pieces would look in their homes.