Consumer electronics

Billtrust is letting businesses deliver their bills via smartphones and enabling consumers to receive and pay bills while on the go through a new mobile initiative.

GeoQpons has introduced a mobile application that lets consumers access thousands of coupons, deals and offers from their favorite brand retailers.

Sovran Self Storage is letting consumers redeem mobile coupons, reserve storage space and pay for the facility via an Android application.

NEW YORK – Google is marking its territory in the mobile commerce space by partnering with Citi, MasterCard, First Data and Sprint to unveil a new mobile wallet that not only lets consumers store all of their cards on one single device, but pay for goods and services via one tap.

Mobile commerce is ramping up to be the undisputed star in the mobile ecosystem, with consumer adoption forcing retailers to switch gears and adapt to the new reality. Here are best-practice tips to navigate that world.

The iPhone now makes up 14 percent of the United States mobile phone market, making Apple the third-largest manufacturer outranking HTC, Motorola and Research In Motion, according to an NPD Group study.

SAN FRANCISCO – A Forrester analyst at Mobile Shopping Summit said that both applications and the mobile Web are key for retailers and brands. However, a single application does not make a mobile strategy.

Retail giant Best Buy is placing an iPhone application at the center of its national Buy Back campaign that is intended to convince consumers to upgrade to latest and greatest consumer electronics products.

Global tablet revenues will exceed $49 billion worldwide by 2015, with North America, Asia-Pacific and Western Europe leading the way as the most valuable regions for tablet vendors, according to Strategy Analytics.

SAN FRANCISCO – While location-based marketing does not define all the opportunities in mobile, the ability to influence consumer behavior at or near the point of sale are among the most compelling, according to panelists at an ad:tech session.