Banks and financial services

SMS, QR codes and mobile video get the vote of the top marketing executive at Syniverse as mobile channels that will gain the most marketer and retailer traction this year.

Financial institution Wells Fargo is aiming to make mobile banking available on every platform with a Kindle Fire application.

In preparation for the upcoming tax season, Jackson Hewitt Tax service has introduced its first mobile application to put tax-related information in customers’ hands.

Financial institution E*Trade has added a mobile deposit feature to its iPhone application to help consumers easily deposit checks.

Mobile banking will continue to grow next year across multiple fronts. Not only will more banks jump into mobile with optimized sites and applications, but financial institutions will also build on their existing mobile programs with a variety of new services.

Charles Schwab is letting clients execute trades, check balances and transfer funds via a new iPad application.

Chase is running time-sensitive mobile advertisements that encourage users to play a game to learn about the rewards they can receive with a Chase account.

American Express is adding Seamless to its Blue Savings Program and offering eligible cardmembers a $10 statement credit for every four orders of $15 they make on Seamless’ Web site or mobile applications.

American Express is offering consumers an incentive when they check-in via foursquare as part of its strategy to increase profits for small businesses this holiday season.

Looking to make up the revenues lost as a result of new consumer protection rules put into place this fall, banks are reportedly considering a host of new fees, including ones for mobile banking services.