Visa strengthens mcommerce reach via suite of mobile services
February 10, 2012Visa Inc. has rolled out a suite of new mobile services that lets financial institutions offer their account holders the ability to monitor account history and balances.
Visa Inc. has rolled out a suite of new mobile services that lets financial institutions offer their account holders the ability to monitor account history and balances.
Fueled by large financial institutions, mobile banking grew 63 percent from 2010 to 2011 and reached 22 million new consumers in 2011, according to a study from Javelin Strategy and Research.
The use of mobile banking apps is growing quickly as consumers look for ways to easily access their financial information while on the go, according to a new report from comScore.
Intuit Inc.’s Mint.com has rolled out an Android tablet application after seeing a greater need from consumers to manage their money on mobile devices.
Tax service H&R Block is helping consumers manage their taxes this year with a slew of new mobile applications.
Financial institution Bank of America is using a mobile advertising campaign to catapult downloads of its mobile banking iPhone application.
MasterCard is running an NFC pilot program at movie theaters in Australia that lets consumers pay for food and drink items via their mobile devices.
Citibank found that 77 percent of its tablet application users interacted with three or more screens inside the app, pointing to the increased usage of tablets for mobile banking.
Mobile banking is expected to continue to rise by 2013 with a half billion consumers using the services, according to a study from Juniper Research.
SMS, QR codes and mobile video get the vote of the top marketing executive at Syniverse as mobile channels that will gain the most marketer and retailer traction this year.