Significant sales jumps for food and beverage delivery applications during recent winter storm Juno point to the rich opportunity for retailers and brands to engage in partnership opportunities, as experts believe that they will help drive in-store commerce rather than detract from sales.
- App stores
- Apparel and accessories
- Banks and financial services
- Books, music, and video
- Business to Business
- Consumer electronics
- Drugstores and pharmacies
- Food and beverage
- Gas stations
- Hardware and home improvement
- Health and beauty
- Home furnishings and housewares
- Mass merchants, department stores and malls
- Mobile retailers
- Office Supplies
- Online retailers
- Specialty retail/non-apparel
- Sporting goods
- Toys and hobbies
- Travel and hospitality
The Super Bowl halftime show will be shoppable via smartphones and other devices for the first time this year, enabling viewers to purchase a Katy Perry item that will be unveiled during the program.
The momentum behind Apple Pay continues to build, with 750 banks and credit unions having already signed on and the service now being integrated into 200,000 vending machines, laundry machines and parking meters.
When it comes to leaving a tip in a casual restaurant, 68 percent of customers would prefer to do so via an iPad, according to a new report from Software Advice.
Pizza franchise Hungry Howie’s is encouraging customers to try its new multi-platform mobile ordering system with several promotions, including a free pizza when users make their first online order.
The Last Minute Travel Deals mobile application has seen more than half a million downloads since its launch in spring 2014, proving that travel apps with booking functions across all transportation and accommodation channels have appeal in an already crowded space.
Mobile Minutes: Facebook app’s new feature; Yahoo’s mobile sales; TripAdvisor’s mobile strategy; Glucose-monitoring appJanuary 29, 2015
Today in mobile marketing – Facebook is testing a voice-to-text feature for its Messenger app; Yahoo’s mobile sales now make up 20 percent of total revenue; TripAdvisor mobile strategy: Forget ads on those tiny screens, instead optimize for clicks and commissions; First medical app system to monitor glucose cleared in U.S.
A Dunkin’ Donuts executive said the company is “all in” on mobile following the success of its one-year-old DD Perks Rewards program as well as promising initial results from a mobile ordering test.
As residents of the New York and Boston regions enjoyed a snow day yesterday thanks to winter storm Juno, marketers fit themselves into the conversation on social media by offering solutions involving their products or services for the long day spent inside.
As mobile screen sizes continue to proliferate and consumers conduct more financial activities on these devices, phablets are becoming popular for banking, with use expected to grow by more than 100 percent, according to a new report from Carlisle & Gallagher Consulting Group.