Retail Sectors


Shopkick acquired amid growing importance of beacon-enabled shopping

September 30, 2014

In a significant sign of support for location-based mobile shopping, SK planet – a division of South Korea’s largest mobile carrier – has agreed to acquire loyalty application shopkick for approximately $200 million.

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Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best

September 30, 2014

Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Discovery, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and AutoTrader.com, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year.

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Coldwell Banker bets on centralized mobile platform to drive sales

September 30, 2014

Coldwell Banker is introducing a new mobile-optimized marketing platform in order to allow real estate agents to engage with consumers more readily via Web, email and social media platforms and increase sales.

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Humana rewards app users for exercise logged in via Apple HealthKit

September 30, 2014

Healthcare company Humana’s mobile application integration with Apple’s HealthKit aims to keep consumers coming back to the app by offering rewards to users that log their exercise.

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Notre Dame taps indoor mobile mapping to drive student satisfaction

September 30, 2014

The University of Notre Dame is testing indoor mobile mapping technology that can be used to provide real-time updates on parking lot availability while helping the university to build deeper student connections.

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Airlines tread carefully into flash sales as mobile’s influence grows

September 29, 2014

With more retail sectors marketing heavily towards mobile users, consumers are becoming more accustomed to seeing flash sales for airline tickets that promote last-minute deals and extremely low prices.

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Kohl’s channels mobile engagement for Elie Tahari collection with YouTube series

September 29, 2014

Department store chain Kohl’s and fashion designer Elie Tahari are promoting a new fashion collection to be sold at the retailer’s stores and online through a YouTube video series and a multitude of social sites.

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Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best

September 29, 2014

Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and AutoTrader.com, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year.

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Old Chicago’s football challenge gets mobile makeover to drive retention

September 29, 2014

Restaurant chain Old Chicago’s digitized football challenge has returned for a second season with a bigger mobile focus, helping to drive more than 50 percent of use from smartphones and tablets.

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CreditCards.com’s mobile app organizes rewards programs

September 29, 2014

CreditCards.com has teamed up with Wallaby Financial, a mobile and Web-based optimizer for credit card solutions, to develop a new mobile application featuring easily accessible financial content concerning rewards programs.

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