Retail Sectors


Mobile Marketing Summit New York Sept. 16: Mondelez, Citi, Pep Boys, UNICEF, Forbes, AccuWeather, Washington Post, Finish Line

July 31, 2015

How are Mondelez International, Citi Consumer Banking, Pep Boys, U.S. Fund for UNICEF, Forbes Media, AccuWeather, The Washington Post, Finish Line, Resource/Ammirati, mCordis, Mindshare, Somo, DigitasLBi, Urban Airship and Swrve tackling mobile for the holidays? Register for the 6th Annual Mobile Marketing Summit Sept. 16 in New York to find out from senior brand, retailer, agency and media executives speaking at the exclusive summit.

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Target turns college-bound shoppers’ smartphones into virtual interior designer

July 31, 2015

Target has launched a new mobile tool that acts as an interior designer for college-bound shoppers, linking with their social media profiles to provide a personalized and interactive selection of merchandise.

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Mobile POS to quadruple reach as it grows beyond micro merchants: report

July 31, 2015

The installed base for mobile point-of-sale is growing at a compound annual growth rate of 32 percent as the technology extends its reach into businesses, big and small, across a variety of industries and geographies, according to a new report from 451 Research.

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Mobile Marketing Summit New York Sept. 16: Mondelez, Citi, Pep Boys, UNICEF, Forbes, AccuWeather, Washington Post, Finish Line

July 31, 2015

How are Mondelez International, Citi Consumer Banking, Pep Boys, U.S. Fund for UNICEF, Forbes Media, AccuWeather, The Washington Post, Finish Line, Resource/Ammirati, mCordis, Mindshare, Somo, DigitasLBi, Urban Airship and Swrve tackling mobile for the holidays? Register for the 6th Annual Mobile Marketing Summit Sept. 16 in New York to find out from senior brand, retailer, agency and media executives speaking at the exclusive summit.

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Samsung Pay moves to Europe, furthering mobile payments

July 31, 2015

A MasterCard and Samsung partnership will expand Samsung Pay to Europe, further securing the role of each within mobile payments and advancing adoption by retailers and consumers.

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Uber, StubHub find symbiotic relationship between mobile tickets, ride-sharing

July 31, 2015

Ride-sharing application Uber is partnering with StubHub to help users organize all aspects of their night out by enabling them to order a ride after purchasing tickets for an event, all from a smartphone.

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Mobile Minutes: YouTube stars; Samsung’s smartphone demand; Uber’s financial play; Line targets Asia

July 31, 2015

Today in mobile marketing – YouTube stars go on tour betting social media can sell tickets; Samsung misjudged demand for its flagship smartphone; Uber launches car leasing unit, makes entry into financial services; Messaging app Line CEO: Asia is main battlefield.

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Brands must decode branded emojis or risk getting left behind – Mobile Marketer

July 31, 2015

Mobile Marketer today – Brands must decode branded emojis or risk getting left behind; Express recruits Snapchat to drive job applications among millennials.

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Subway catches up with mobile ordering blitz via PayPal collaboration

July 30, 2015

Made-to-order sandwich chain Subway Restaurants is playing catch-up to other quick service marketers via a collaboration with PayPal to garnish its mobile offerings with a new application for placing and paying for orders that could culminate in a revenue uptick.

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The Cheesecake Factory snacks on mobile payments with app pilot

July 30, 2015

The Cheesecake Factory is piloting a new application that enables diners to split and pay the bill via their smartphones, as well as receive a complimentary slice of cheesecake upon sign-up, pointing to restaurants’ growing interest in mobile payments.

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