Retail Sectors


Spring shopping app attracts fashion brands and investors

April 17, 2015

In reflection of the growing excitement around mobile shopping and applications, a bevy of fashion labels and investors have embraced Spring, an app offering a highly curated experience targeting younger shoppers as well as many brand-friendly tools.

Share on FacebookShare on LinkedInShare on Twitter

Mcommerce Summit New York April 29: Macy’s, Sephora, Capital One, GameStop, Forrester

April 17, 2015

Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.

Share on FacebookShare on LinkedInShare on Twitter

Dr. Martens takes mobile on the road to drive in-store sales

April 17, 2015

Footwear brand Dr. Martens took its #Standforsomething campaign around the United States with indie rock band Drowners, leveraging mobile application Bandsintown to drive sales with meet-and-greets and in-store events.

Share on FacebookShare on LinkedInShare on Twitter

Mobile Minutes: Facebook’s sidebar status; Meerkat buzz fades; Apple acquires LinX; Verizon’s mobile video service

April 17, 2015

Today in mobile marketing – Facebook testing “sidebar status” for iOS, Android; Meerkat learns buzz doesn’t always mean business; Apple hints at implementing DSLR-like features into future iPhones by acquiring LinX; Verizon adds college sports to mobile video service.

Share on FacebookShare on LinkedInShare on Twitter

Is Hillary Clinton too big for mobile? Lack of challenge could limit engagement opportunities – Mobile Marketer

April 17, 2015

Mobile Marketer today – Is Hillary Clinton too big for mobile? Lack of challenge could limit engagement opportunities; WPP acquires Medialets as urgency grows behind need for mobile standards.

Share on FacebookShare on LinkedInShare on Twitter

Discover boosts security with mobile-enabled account-freezing tool

April 16, 2015

Discover takes mobile management for credit cards to a new level with Freeze It, a tool enabling cardholders to instantly stop purchases on their account from their smartphone when a card is misplaced and just as easily reinstate purchasing once it is found.

Share on FacebookShare on LinkedInShare on Twitter

Mcommerce Summit New York April 29: Macy’s, Sephora, Capital One, GameStop, Forrester

April 16, 2015

Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.

Share on FacebookShare on LinkedInShare on Twitter

Expedia’s app speeds access to last-minute travel information

April 16, 2015

Expedia’s latest update to its mobile application focuses on better meeting the needs of last-minute travelers – an important and growing group on mobile – by enabling them to book a car rental and find a nearby hotel deal for that day on the launch screen.

Share on FacebookShare on LinkedInShare on Twitter

Olive Garden garnishes dining experiences via pay-at-the-table tablets

April 16, 2015

Olive Garden is the latest restaurant chain to employ tablets in its bricks-and-mortar locations, enabling customers to order and pay via the devices, suggesting that mobile has a strong role to play in streamlining the dining experience and increasing tip percentages for servers.

Share on FacebookShare on LinkedInShare on Twitter

NYT Now eliminates subscription fees to better target millennials

April 16, 2015

As audiences gravitate toward bite-sized pieces of news consumable on mobile devices, the New York Times is furthering its commitment to targeting younger demographics by eliminating subscriptions for its NYT Now mobile application and offering it free-of-charge come May 11.

Share on FacebookShare on LinkedInShare on Twitter