Retail Sectors


Jack in the Box turns live event into mobile coupon for enduring power

March 27, 2015

Jack in the Box is extending the life of a record-setting 80-foot-tall coupon and bringing it to consumers across the country through the power of mobile, showing how even a live event can be turned into a mobile offer.

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Mcommerce Summit New York April 29: Macy’s, Sephora, Capital One, GameStop, Forrester

March 27, 2015

Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.

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Free People finds synergy between music festivals and push notifications

March 27, 2015

Urban Outfitters Inc.’s bohemian apparel brand Free People knows how to effectively time push notifications to drive sales for current collections available on its application.

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TripAdvisor users 3x more likely to have other travel mobile apps: report

March 27, 2015

A report from Strategy Analytics revealed that users of TripAdvisor are three times more likely to have other travel mobile applications, such as those for airlines, downloaded on their mobile devices, suggesting that TripAdvisor is a gateway brand that other travel marketers can leverage to reach more engaged consumers.

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Mobile Minutes: T-Mobile’s Galaxy S6 offer; Twitter’s Periscope app; Prime Now in Dallas; China’s iPhone trade-ins

March 27, 2015

Today in mobile marketing – T-Mobile offers one free year of Netflix for buying a Samsung Galaxy S6; Twitter’s Periscope app lets you livestream your world; Amazon expands Prime Now service to Dallas; Apple plans China iPhone trade-in program with Foxconn.

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Retailers make little headway meeting shoppers’ mobile in-store expectations: Accenture

March 26, 2015

While physical and digital commerce are quickly converging, retailers in the United States have not made much progress in the past year meeting shoppers’ expectations for mobile capabilities and enhanced in-store experiences, according to two new reports from Accenture.

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Mcommerce Summit New York April 29: Macy’s, Sephora, Capital One, GameStop, Forrester

March 26, 2015

Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.

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Target drives mobile commerce sales with flashy pictures on Instagram

March 26, 2015

Discount retailer Target is driving product sales through colorful images on Twitter and Instagram with a high engagement rate.

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LiveDeal broadens into CPG via mcommerce site for household items

March 26, 2015

LiveDeal, a restaurant-oriented instant deals engine, is entering into mcommerce by selling household items and other consumer goods, underscoring the ongoing potency of instant deals on mobile.

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Mobile Minutes: Microsoft’s app-building service; BT returns to mobile market; Twitter’s quality filter; 3D scanning

March 26, 2015

Today in mobile marketing – Microsoft Corp. unveils streamlined app-building service, backed by the cloud; BT returns to mobile phone market; Twitter hopes new quality filter will help hide abusive tweets; 3D scanning just might change your life.

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