Retail Sectors


Gap prioritizes responsive Web as part of $300M digital investment

April 21, 2014

Gap is betting on responsive design as part of a three-year digital investment that also includes mobile point-of-sale and in-store pick-up.

Share on FacebookShare on LinkedInShare on Twitter

Chase shakes up mobile banking with personalized app features

April 21, 2014

Chase debuted its new mobile application last week, improved with more streamlined navigation, and an aesthetic makeover that simplifies and customizes the mobile banking experience.

Share on FacebookShare on LinkedInShare on Twitter

Text-to-Pledge turns SMS messaging into philanthropy

April 21, 2014

Funds raised since the 2007 inception of Text-to-Pledge succeeded the $25 Million benchmark last month during the Elton John AIDS Foundation Oscar party in Los Angeles.

Share on FacebookShare on LinkedInShare on Twitter

Image-heavy responsive sites drag down mobile performance: report – Mobile Marketer

April 21, 2014

Today on Mobile Marketer – Image-heavy responsive sites drag down mobile performance: report; Why beer brands pour on mobile video for narrative storytelling.

Share on FacebookShare on LinkedInShare on Twitter

Beacon, Wi-Fi marketing potential threaten the longevity of in-store check-ins

April 18, 2014

As retailers look to gain a stronger footing in mobile with branded, standalone applications, the role of third-party check-ins is under increasing pressure to evolve as brands embrace newer forms of in-store engagement such as beacons.

Share on FacebookShare on LinkedInShare on Twitter

7-Eleven cranks up app downloads with mobile-exclusive sweepstakes

April 18, 2014

7-Eleven continues to build up its mobile prowess with a new promotion that gets consumers to download its mobile application and talk about the brand on social media.

Share on FacebookShare on LinkedInShare on Twitter

BMW encourages Pandora listeners to build an i3 model

April 18, 2014

BMW North America is guiding listeners of the Pandora mobile application to learn more about the i series with a takeover advertisement.

Share on FacebookShare on LinkedInShare on Twitter

How better Wi-Fi will help Burger King sell more burgers

April 17, 2014

Burger King’s in-store Wi-Fi upgrade has big implications for how quick-service chains not only plan to better control mobile payments, but also create in-restaurant game and content retail powerhouses.

Share on FacebookShare on LinkedInShare on Twitter

78pc of millennials want mobile options when picking a bank: report

April 17, 2014

Banks and financial institutions looking to lure in millennials need to go beyond the basic requirements of mobile banking to also include personalized rewards and financial help, according to a new study from BancVue.

Share on FacebookShare on LinkedInShare on Twitter

HotelTonight adds forecasting features to capitalize on impulse bookings

April 17, 2014

HotelTonight’s new Look Ahead forecasting tool for its mobile application is designed to give confidence to the impulsive traveler, while generating demand for unfilled hotel rooms.

Share on FacebookShare on LinkedInShare on Twitter