Retail Sectors


Honda revs up ride-sharing popularity with on-site activation at Austin festival

September 29, 2016

Honda is foraying into the ride-sharing business through a new partnership with Central Texas Honda Dealers and mobile application Ride Austin, offering free rides to attendees at this year’s Austin City Limits Festival.

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Mobile Minutes: BlackBerry quits smartphones; YouTube Go app; Samsung Pay’s coupons; Meerkat’s new venture

September 29, 2016

Today in mobile marketing – BlackBerry stops making phones; Google announces YouTube Go, a new app for saving and sharing videos offline; Samsung brings gifts to mark Samsung Pay’s first birthday; Meerkat lives on as live group video chat app Houseparty.

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Sentient Jet rolls out booking app behind its most successful summer – Luxury Daily

September 29, 2016

Luxury Daily today – Sentient Jet rolls out booking app behind its most successful summer; Dior showcases atelier’s women for role model discussion on Instagram.

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Mastercard jockeys for mobile payments domination with new API platform

September 28, 2016

In news announced today, Mastercard is introducing a proprietary API program that enables its partners to experiment with new technologies and interfaces, raising the innovation stakes for similar brands across the financial industry.

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Mobile’s disruption power extends from big brands to small, says FedEx exec

September 28, 2016

NEW YORK – An executive from FedEx at the MMA SM2 Innovation Summit 2016 spoke about mobile’s ability to empower brands of any size, ultimately enabling smaller companies to become multinational firms.

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StubHub debuts new mobile ticket marketplace in partnership with Philadelphia 76ers

September 28, 2016

StubHub has rolled out its latest effort in collaboration with the National Basketball Association’s Philadelphia 76ers, integrating primary and secondary ticket sales into a mobile hub for all Sixers ticket transactions including personalization and bundled services unavailable in traditional grey market arenas.

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Interactive messaging is new paradigm for conversations, commerce: Chatbox.com exec

September 28, 2016

NEW YORK – A Chatbox.com executive at the MMA SM2 Innovation Summit 2016 stressed the need for brands to leverage interactive messaging – such as chatbots, instant applications and messaging platforms including WhatsApp – to foster conversations with consumers and drive commerce.

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Mobile Minutes: Amazon product searches; Twitter’s buyout price; Facebook and WhatsApp data; Snapchat’s milestone

September 28, 2016

Today in mobile marketing – More than 50pc of shoppers turn first to Amazon in product search; Twitter’s final buyout price might be lower than you think; Facebook to appeal German order on WhatsApp data; Snapchat passes 60 million daily users in the U.S. and Canada.

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Mobile fuels tectonic shifts in auto and transportation industries: GM exec – Mobile Marketer

September 28, 2016

Mobile Marketer today – Mobile fuels tectonic shifts in auto and transportation industries: GM exec; Coty exec: 2016’s biggest mobile trends include utility, data.

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Just because you can does not mean you should for mobile: Almighty exec – Luxury Daily

September 28, 2016

Luxury Daily today – Just because you can does not mean you should for mobile: Almighty exec; Experiential marketing should go beyond selling.

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