Staples is preparing for back-to-school season by enabling its application users to snap a photo of their shopping list, send it to a store associate through an AI-based chat and receive the best product options, which can be purchased and picked up in store or shipped to their homes.
- App stores
- Apparel and accessories
- Banks and financial services
- Books, music, and video
- Business to Business
- Consumer electronics
- Drugstores and pharmacies
- Food and beverage
- Gas stations
- Hardware and home improvement
- Health and beauty
- Home furnishings and housewares
- Mass merchants, department stores and malls
- Mobile retailers
- Office Supplies
- Online retailers
- Specialty retail/non-apparel
- Sporting goods
- Toys and hobbies
- Travel and hospitality
Chase is making it easier for shoppers to find and finance a vehicle anywhere and at any time by creating a mobile-optimized online hub that allows users to search for available cars and get the tools required to finance.
The city of Orlando, FL, is the latest to roll out a new tourism-centric application that allows guests to purchase discount tickets to theme parks and leverage augmented reality to preview local attractions, highlighting mobile’s sales-driving potency for major travel destinations.
Mobile Minutes: Apple’s Touch ID button; Twitter’s new filtering tool; Fox Sports’ TV app; Mobile wallets in Hong KongAugust 29, 2016
Today in mobile marketing – Apple’s Touch ID button could get the boot next year; Twitter said to work on anti-harassment keyword filtering tool; Fox Sports’ Apple TV app to show 4 games at once; Several mobile wallets now have license to operate in Hong Kong.
Mobile Marketer today – Maytag, The Onion wash social media clean, blending comedy, functionality; How MapQuest spurred user profile completion with in-app push notifications.
Amazon has just launched a mobile-optimized marketplace within its online Web site that focuses on all things automotive, hoping to become a full-service hub for vehicle purchases and information.
Mobile seller-to-seller application letgo is adding ratings and reviews for buyers and sellers so users can be more confident in their transactions following the app’s growth past 30 million downloads.
Mobile Minutes: Snapchat and young voters; Facebook open sources AI; Apple’s security upgrade; YouTube’s TV appAugust 26, 2016
Today in mobile marketing – Snapchat lures more campaign spending as candidates court young voters; Facebook open sources AI image recognition software; Apple upgrades iOS after spyware finding; YouTube just created a new TV app for cord-cutting viewers.
Mobile Marketer today – Pepsi’s new mobile platform capitalizes on millennials’ music-streaming habits; Hyundai simplifies driving by integrating mobile services into one app.
Mastercard is continuing its tradition of bringing its latest technologies to The Barclays golfing event by enabling this year’s attendees to use the enhanced Masterpass solution to buy merchandise on-site and leverage the Qkr! with Masterpass application to order concessions directly to their seats.