Retail Sectors


Peer-to-peer shopping apps: Which one will survive?

August 29, 2014

Numerous mobile applications have emerged enabling users to buy and sell fashions but not all are likely to survive.

Share on FacebookShare on LinkedInShare on Twitter

Mobile Marketing Summit New York Sept. 10: Lord & Taylor, NYT, Zappos, Beyond the Rack, GameStop, Twitter

August 29, 2014

Registration is open for the fifth annual Mobile Marketing Summit: Holiday Focus 2014 New York conference Wednesday, Sept. 10 featuring speakers from Lord & Taylor, Twitter, Amazon’s Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, DigitasLBi, Bottle Rocket and LivingSocial.

Share on FacebookShare on LinkedInShare on Twitter

State Farm claims app adds object recognition for simple submission

August 29, 2014

Auto insurance company State Farm’s Pocket Agent mobile application now has object recognition technology, allowing users to take photos rather than keying in information, such as the make and model of the vehicles involved in a claim.

Share on FacebookShare on LinkedInShare on Twitter

Mobile Commerce Daily will not publish Monday, Sept. 1

August 29, 2014

Mobile Commerce Daily will not publish on Monday, Sept. 1, in observance of Labor Day. Enjoy the holiday weekend!

Share on FacebookShare on LinkedInShare on Twitter

Target, Nordstrom boost mcommerce with shoppable Instagram images

August 28, 2014

In the latest example of how social commerce is quickly gaining steam, Target and Nordstrom are betting the enthusiasm of Instagram users will translate to sales by making it easy to purchase products on display on the retailers’ social network profiles.

Share on FacebookShare on LinkedInShare on Twitter

NYC merchants collaborate on mobile loyalty to combat ecommerce’s growth

August 28, 2014

More than 40 local merchants near the popular Union Square area in New York, including TGI Fridays and Brother Jimmy’s, are participating in a new coalition that is leveraging the power of mobile technology to increase traffic, sales and loyalty.

Share on FacebookShare on LinkedInShare on Twitter

Mobile Marketing Summit New York Sept. 10: Lord & Taylor, NYT, Zappos, Beyond the Rack, GameStop, Twitter

August 28, 2014

Registration is open for the fifth annual Mobile Marketing Summit: Holiday Focus 2014 New York conference Wednesday, Sept. 10 featuring speakers from Lord & Taylor, Twitter, Amazon’s Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, DigitasLBi, Bottle Rocket and LivingSocial.

Share on FacebookShare on LinkedInShare on Twitter

Juicy Couture fashions mobile-optimized site to meet upscale shoppers’ expectations

August 28, 2014

Fashion brand Juicy Couture is overhauling its ecommerce business with an eye toward mobile in light of the expectations of high-end shoppers, who are more commonly shopping on their mobile phones today.

Share on FacebookShare on LinkedInShare on Twitter

Macy’s drives mcommerce with live shopping during Fashion Rocks

August 27, 2014

Macy’s is partnering with Fashion Rocks for its fall marketing campaign, with mobile playing a key role by enabling live shopping during the event for the first time.

Share on FacebookShare on LinkedInShare on Twitter

IHOP pits new menu items against one another in Twitter contest

August 27, 2014

Restaurant chain IHOP is hosting a contest enticing crepe lovers to try its new entrees and tweet their favorite using one of two hashtags.

Share on FacebookShare on LinkedInShare on Twitter