Retailers continue to struggle to adjust to the growing use of smartphones for reading emails as evidenced by 32 percent of recipients who say the messages are too small to interact with on mobile, according to a new report that is being released tomorrow.
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While adoption is growing of mobile payments applications, their impact is minimal so far this holiday season, in part because merchants are not making shoppers aware of the options that are available, according to a new report from Punchtab.
Mobile shoppers have a reputation for wanting to be self-sufficient, but a new report suggests they may actually be in need of customer service, meaning mcommerce strategies could increasingly encompass features such as pop-up messages and prompts to initiate chat sessions.
In a reflection of how quickly marketers have embraced beacon technology, 18 percent report that they are using beacons today in tests or active deployments, according to new research from Adobe.
In a new exclusive series, this publication will report on quarterly mobile site performance as monitored by Catchpoint Systems. Find out in this first installment how leading brands in the retail, banking and travel sectors fared.
Mobile is expected to account for 31 percent of online sales on Thanksgiving, up from 21 percent last year, for a total of $418 million, according to new research from Adobe.
Social commerce is growing, with a 60 percent year-over-year increase in revenue originating from social sites such as Pinterest, Wanelo, Polyvore and Houzz, according to a new report from Kenshoo and DataPop.
While the launch of Apple Pay and Host Cost Emulation promise to boost near field communications-based payments, one group that is likely to see its role diminish is wireless carriers, according to a new report from Juniper Research.
Most mobile pages are not meeting users’ performance expectations, with the rush to embrace responsive Web design partially responsible, according to a new report from Radware.
A bad experience with a retailer’s mobile application while shopping for Halloween would negatively impact the likelihood of returning on Cyber Monday for 71 percent of Americans, according to a new report from Soasta.