Research

  • No categories


Facebook fans spend almost 50pc more at grocery stores: report

September 26, 2014

A new report sheds some light on the question of whether or not social media engagement impacts retailers’ bottom lines, with the Facebook fans of one large regional grocery chain spending almost 50 percent more than non-fans.

Share on FacebookShare on LinkedInShare on Twitter

Papa John’s offers best mobile Web experience among leading restaurants: report

September 25, 2014

A new report being released today gives Papa John’s the highest score among leading restaurants for its fast-loading mobile Web experience.

Share on FacebookShare on LinkedInShare on Twitter

Mobile bookings demand skyrockets despite lack of optimized experiences: report

September 18, 2014

Not only did the volume of mobile bookings grew 20 percent in the first half of 2014 for online travel sites, but the average booking value was 21 percent higher on mobile for air and 13 percent higher for car rentals compared to desktop, according to a new report from Criteo.

Share on FacebookShare on LinkedInShare on Twitter

Rail-travel marketing must cater to increasingly mobile-savvy riders: study

August 27, 2014

Rail-transportation marketers must leverage mobile strategies to fit a changing, more sophisticated group of mobile consumers, according to a Frost & Sullivan study of global rail passenger volume.

Share on FacebookShare on LinkedInShare on Twitter

Data points to sharp gains in mobile commerce, app use

August 25, 2014

Mobile commerce continues to grow at a rate many times faster than both ecommerce and in-store sales volumes, as app use among consumers also rises, new research from comScore indicate.

Share on FacebookShare on LinkedInShare on Twitter

Women, college-educated shoppers are top Ibotta users

August 22, 2014

Most of the top savers using mobile shopping application Ibotta are women and also tend to be well-educated, according to a survey of its users.

Share on FacebookShare on LinkedInShare on Twitter

25pc of US Hispanics book travel via mobile: survey

August 15, 2014

One quarter of United States Hispanics have booked travel reservations on mobile in the past year, according to a Best Western survey.

Share on FacebookShare on LinkedInShare on Twitter

47pc incentivized to try a brand when receiving a mobile coupon: report

August 8, 2014

Mobile coupons are successfully encouraging consumers to try a new brand, according to a new report from RetailMeNot.

Share on FacebookShare on LinkedInShare on Twitter

Mobile coupon users to total 1B by 2019: study

August 5, 2014

A new report from Juniper Research has found that there will be 1.05 billion mobile coupon users by 2019, up from just under 560 million this year.

Share on FacebookShare on LinkedInShare on Twitter

Google’s disruption of financial services is just getting started: Forrester

August 1, 2014

While Google could significantly disrupt the financial services sector by becoming a hub for consumers’ financial needs, the company is not likely to introduce a traditional bank, as some have suggested, according to a new report from Forrester.

Share on FacebookShare on LinkedInShare on Twitter