The second installment in a new exclusive series, this publication is reporting on quarterly mobile site performance as monitored by Catchpoint Systems. Find out in this installment how leading brands in the retail, banking and travel sectors fared.
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Shoppers in stores in Asia, Mexico and other parts of the world are increasingly using smartphones to obtain advice from friends and family members at the moment a purchase decision occurs, creating a significant new external challenge for sales staff, according to a new study.
As mobile commerce continues to outpace general ecommerce, consumers in three countries – China, Turkey and United Arab Emirates – are currently dominating smartphone shopping, according to a new report from PayPal and Ipsos.
While mobile wallets currently offer significant value to brands, marketers must also look beyond those solutions and focus on mobilizing loyalty platforms to create branded moments and transform payment options into a viable marketing channel, according to a report from Forrester Research.
While desktop lost 15 percent of its share of online visits in January, mobile, specifically smartphones, is on the uptick, gaining 41 percent year over year, according to a new report from Branding Brand.
Eight out of 10 retailers in a recent survey said they plan to increase their mobile budgets by at least 20 percent in 2015, according to the 2015 State of Retailing Online report from Shop.org and Forrester Research.
Priceline.com believes that the growing volume of last-minute getaways booked via its services can be attributed to millennials’ browsing tendencies on their smartphones, as well as enhanced booking functions in apps that drive impulse purchases of vacations.
More consumers are using their smartphones for purchases beyond just a cup of coffee, with a new survey finding that half of mobile Internet users have made a major financial purchase, such as getting a mortgage, buying a car or investing in stocks, from a mobile device.
Despite the introduction of Apple Pay and growing media focus on mobile payments, consumer interest in mobile payments did not grow very much between December 2013 and 2014, according to new research from 451 Research.
One reason why retailers are losing their intimidation of online giants such as Amazon is because so many now believe the purpose of mobile is to drive shoppers to stores, according to a recent report from RSR Research.