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Women, college-educated shoppers are top Ibotta users

August 22, 2014

Most of the top savers using mobile shopping application Ibotta are women and also tend to be well-educated, according to a survey of its users.

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25pc of US Hispanics book travel via mobile: survey

August 15, 2014

One quarter of United States Hispanics have booked travel reservations on mobile in the past year, according to a Best Western survey.

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47pc incentivized to try a brand when receiving a mobile coupon: report

August 8, 2014

Mobile coupons are successfully encouraging consumers to try a new brand, according to a new report from RetailMeNot.

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Mobile coupon users to total 1B by 2019: study

August 5, 2014

A new report from Juniper Research has found that there will be 1.05 billion mobile coupon users by 2019, up from just under 560 million this year.

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Google’s disruption of financial services is just getting started: Forrester

August 1, 2014

While Google could significantly disrupt the financial services sector by becoming a hub for consumers’ financial needs, the company is not likely to introduce a traditional bank, as some have suggested, according to a new report from Forrester.

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Mobile drives prioritization of unified retail supply chains: report

July 30, 2014

Mobile marketers must strive to create consistent customer experiences across channels, respecting that mobile is at the center of the unified commerce world, according to a Boston Retail Partners supply-chain survey.

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Apple Passbook used more frequently than other digital wallets: report

July 23, 2014

New research being released today reveals that, among digital wallet users, Apple’s Passbook is used more frequently than PayPal or Google Wallet, pointing to the significant potential a more complete wallet offering from Apple would have.

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46pc of British consumers use mobile to inform purchase decisions: report

July 14, 2014

Consumers in Britain are increasingly interested in incorporating mobile into their daily shopping routines for holistic understanding and gratification at the point-of-purchase, according to a new study from xAd.

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39pc of leading retail mobile sites lose sales because of redirects

July 11, 2014

Many of the top 500 eretailers use unique m-dot sites that redirect users an average 3.03 times before landing on the right site, resulting in poor user experiences that are costing these retailers sales.

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90pc identify smartphone as easiest-to-use in-store shopping device

July 10, 2014

Pointing to the potential of beacons and push notifications to enhance the in-store shopping experience, 90 percent of consumers who responded to a new survey being released today by Gannett divisions G/O Digital and Key Ring identified smartphones as the easiest-to-use device for shopping in a physical store.

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