Mobile payments application looped in is hosting a fundraiser to raise awareness of the app and encourage users to purchase in-app meals for donation to the Greater Boston Food Bank, suggesting that smaller payments apps could stand to leverage live events and fundraisers to reach new audiences.
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Nonprofit organizations (RED) and Khan Academy are among the early adopters of Square Cash’s new payment capabilities.
The mobile payments space continues to heat up, with Opentabs integrating PayPal within its mobile payment system to meet consumer demand for order-ahead services.
MasterCard continues to raise awareness of its mobile payments capabilities at PGA Tour golf events, with attendees at the Arnold Palmer Invitational the first to get the chance to use the card network’s QkR mobile payments application.
Restaurant chain Waffle House has reduced transaction times for customers paying their bills by 79 percent since rolling out a tablet-based point-of-sale system.
Jamba Juice, continuing its effort to streamline the customer experience, has integrated its operations with Apple’s mobile payments solution, providing an easy, secure and private way for consumers to pay for their fresh juices, smoothies and energy bowls.
Marriott International is gearing up to streamline the check-in process even more for travelers by becoming the first global hotel brand to integrate Apple Pay, displaying further evidence that the mobile payments sector and the hospitality industry are becoming steadily more intertwined.
Fraudulent purchases are a possible stumbling block in Apple Pay’s ascent that has been receiving a lot of attention recently, but the problem appears to lie more with how some banks issue credit cards than with any inherent weakness in the mobile payments platform.
In an expected move, mobile payments solution Softcard will be heading into the sunset as the nation’s three biggest wireless carriers consider if and what role they can play in what is expected to be a very significant market in the near future.
Wagamama, a British pan-Asian casual restaurant chain, is teaming up with MasterCard to let customers use a mobile application to pay for meals, adding speed and convenience to the dining experience.