MasterCard is attempting to help drive adoption of new payment technologies among golf fans at The Barclays in New Jersey by offering its cardholders a 10 percent discount when they use their MasterCard cards at the point of sale or leveraging Qkr! with MasterPass to order ahead.
- No categories
Fast food chain Taco Bell and books retailer Barnes & Noble College are among the 33 new merchants that have integrated with mobile-optimized checkout service Visa Checkout, proving that the payments platform sector continues to become more saturated and cutthroat.
Samsung is hoping to grab a slice of the lucrative mobile wallet sector with its own branded payment system for consumers, Samsung Pay, which launches in September in the United States and faces stiff competition from a slew of other bigwigs.
TD Bank is joining forces with MasterCard and authentication technology firm Nymi to roll out the first biometrically authenticated wearable device that identifies users based on their heartbeats and allows them to make contactless payments.
Rite Aid has switched course on mobile payments and will now accept a variety of options, including Apple Pay, after previously holding out in order to support MCX, a consortium of retailers, including the drugstore chain, developing their own payments program.
American Express is enabling its corporate card holders to pay with their smartphones while on-the-go via a new partnership with Apple Pay, highlighting how the payment platform continues to gain steam in the financial sector.
Wendy’s sees an opportunity to add personalized offers and national coupons to its mobile ordering and payments experience, underscoring the growing convergence between leveraging mobile to build customer loyalty and drive added convenience.
Fast-casual restaurant chain Pei Wei has expanded acceptance of Apple Pay to all of its nearly 200 locations following a successful pilot in 16 outposts last month, underscoring the growing demand for mobile payments among diners.
Last week saw a number of significant mobile payments announcements as multiple platforms laid the groundwork for more seamless purchasing experiences but still fell short of mobile payments’ full potential.
A MasterCard and Samsung partnership will expand Samsung Pay to Europe, further securing the role of each within mobile payments and advancing adoption by retailers and consumers.