Tradedoubler research reveals that when smartphones are used in-store for product research, consumer shopping habits sway by 61 percent.
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Department store chain Saks Fifth Avenue is targeting affluent readers of the New York Times mobile Web site with a series of ads showing its range of brands and products.
1800Flowers is exploring crowdsourcing to reduce costs and enhance the delivery experience for customers.
Amazon is leveraging mobile to address one of its weak points – product-related content – as it looks to do a better job of guiding smartphone shoppers along the path to completing a purchase.
EBay has just expanded its Collections feature to Britain and Germany, but the online giant has yet to carry the feature over to its mobile site, missing out on a key medium for social engagement.
British online retailer ASOS is making a harder push into the United States market with a new application that lets consumers shop and access additional brand content.
SAN ANTONIO, TX – A QVC executive speaking at eTail West 2014 explained how the multichannel retailer tackles social shopping with a controlled Web and mobile platform.
SAN ANTONIO, TX – A Beyond the Rack executive at eTail West 2014 explained why tablet experiences are the brand’s next big push given how the device owners generate the best revenue per visit.
Amazon is tightening its grip on showrooming with a new image recognition application feature that cuts down on the number of steps it takes for a consumer to find and buy a product.
The ecommerce giant’s reported entry into the mobile point-of-sale space could help retailers tie important online shopping behavior to in-store sales, if they can get over the fact that they are working with Amazon.