In a move indicative of the changing ticketing industry, Ticketmaster has extended its partnership with the University of Florida as its official ticketing partner, allowing sales through Ticketmaster’s mobile-optimized Web site and app.
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With the rise of chatbots providing a smooth way for customers to interact with their favorite brands, Facebook is taking things a step further by letting consumers open up a full window of products and shopping options, that are all purchasable directly through the app.
Seattle-based online retailer Amazon has gifted nearby University of Washington a $10 million sum, serving the hybrid purposes of both investment in AI and commerce technologies as well as donation.
Walmart has the potential to catch up to Amazon’s mcommerce prowess and surpass other bricks-and-mortar retailers on the omnichannel front following reports that it has acquired online discount retailer Jet.com.
In another reflection of the constantly evolving digital retail sector, peer-to-peer marketplace Poshmark is expanding its social selling network to include men’s and kids’ categories, highlighting the importance of continually updating social merchandising tools to drive mobile inspiration and sales.
On Amazon Prime Day this year, the ecommerce retailer’s mobile application drove twice as many orders from Prime members as last year and saw more than one million customers use the app for the first time, underscoring the synergy between apps, loyalty and promotions.
Recognizing the increasingly important role that mobile search plays in the shopping journey, eBay is leveraging Google’s Accelerated Mobile Pages framework to deliver simple, accessible and fast browsing experiences when shoppers click on a link in an external platform.
NEW YORK – An Etsy executive at Forrester’s CXNYC 2016 claimed that while the online marketplace relies heavily on A/B testing for optimizing its site layout and checkout options, the strategy is best leveraged from the buyer side rather than the sellers’ side.
EBay Australia is teaming up with retail brand Myer to bring a forward-thinking way of shopping to consumers in the form of a virtual reality department store, enabling consumers to use a special viewer to inspect products before completing their purchase via the eBay application.
NEW YORK – An eBay executive at Forrester’s Marketing 2016 Forum claimed that the online marketplace continues to optimize its mobile offerings from both transactional and research-oriented standpoints in the hopes of giving more control to its buyers and sellers.