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Mobile Marketing Summit New York Sept. 10: NYT, Amazon’s Zappos, Beyond the Rack, GameStop, Bloomberg, Pandora

July 7, 2014

Registration is open for the Mobile Marketing Summit: Holiday Focus 2014 conference Wednesday, Sept. 10 with speakers from Amazon’s Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, Pandora, DigitasLBi and LivingSocial. Must-attend New York event for brands, marketers, retailers, agencies and publishers.

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Discover’s customer-service app also drives commerce

July 7, 2014

More customers are signing up for a Discover credit card via mobile app than expected, one senior executive at the financial services firm said.

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Kroger augments mobile expertise with Vitacost buy

July 7, 2014

Kroger Co. will add to its mobile-commerce know-how through the acquisition of Vitacost, an online-only retailer of consumable health products.

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Champs Sports drives 183pc increase in mobile sales

July 3, 2014

Champs Sports has seen its mobile commerce sales increase 183 percent since implementing responsive Web design about two months ago as the athletic apparel retailer views mobile as the platform of choice to reach its target audience.

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Mobile Commerce Daily names Mark Hamstra as content director

June 24, 2014

Mobile Commerce Daily, the world’s leading publishing franchise covering mobile-influenced retail and commerce, has named Mark Hamstra as content director, overseeing the publication’s editorial operations as well as allied conferences, webinars and awards.

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Baja Fresh tracks ROI on mobile offers using real-time redemptions

June 19, 2014

Baja Fresh is teaming with Sparkfly to run its first-ever mobile digital campaign that will enable the fast-casual Mexican restaurant to track promotions from media to purchase and draw conclusions on ROI drive.

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Williams-Sonoma employs crowdsourcing to phase out the middleman

June 12, 2014

William-Sonoma has tapped Deliv, a crowdsourcing delivery solution, to use its physical locations as distribution centers to fulfill online orders and enable omni-channel shopping experiences for consumers.

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Facebook and Amazon set sights on PayPal’s mobile payments leadership

June 11, 2014

Facebook and Amazon are challenging PayPal’s lead in the mobile payments market, where popularity and trust amongst consumers will be determined by who has more consumer-friendly new services.

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Mobile Research Summit 2014 New York June 19: Forrester, Yankee Group, BIA/Kelsey, Nielsen, IBM, Keynote, e-tailing group

June 9, 2014

Registration is open for the Mobile Research Summit: Insights 2014 on Thursday, June 19 featuring speakers from Forrester Research, Yankee Group, BIA/Kelsey, Nielsen, IBM Smarter Commerce, Keynote and e-tailing group. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers.

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Staples’ latest technology development center will focus on personalized ecommerce

June 6, 2014

Staples has opened a second West Coast development lab, building its strategic focus on testing and launching innovative online selling models to optimize the ecommerce shopping experience.

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