Starwood Hotels & Resorts has seen a surge in mobile this past quarter with mobile bookings growing five times faster than Web bookings did ten years ago.
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Amazon’s goal to own the online grocery space through quick deliveries and an easy-to-use mobile application and site could give it a significant leg-up, but the company faces a number of challenges that underscore the difficulties that online companies face in real-world retail.
Starbucks’ new leadership changes earlier this week position the retailer’s mobile and digital ambitions beyond its bricks-and-mortar stores to compete head-on in the emerging mobile payment space, underpinned by its loyalty program.
NEW YORK — A Zappos executive at Mobile Marketer’s Mobile FirstLook: Strategy 2014 conference said that the company is experiencing a surge in Android conversions after attacking the operating system with a unique strategy separate from iOS.
NEW YORK — A Lowe’s executive who delivered a keynote presentation at Mobile Marketer’s Mobile FirstLook: Strategy 2014 conference yesterday said that one of the big developments for 2014 will be the maturation of mobile.
NEW YORK—A Rue La La executive at Mobile Marketer’s FirstLook: Strategy 2014 conference said that with so many exciting possibilities in mobile, brands should prioritize based on key company goals instead of chasing new fads.
NEW YORK – A Varick Media Management executive at Mobile FirstLook: Strategy 2014 said that marketers should move towards segmenting mobile tactics to target consumers who want push notifications with push notifications and consumers who want SMS with SMS.
NEW YORK – A Crate & Barrel executive at the NRF 103rd Annual Convention & Expo spoke about the importance of making the mobile commerce experience as quick and easy as possible.
Groupon’s $43 million acquisition of apparel flash sales site ideeli is the latest step in how the daily deal juggernaut is continuing to reinvent itself into a mobile-driven business.
NEW YORK – With new research showing that showrooming has dropped 40 percent over the past year, it is clear that moves by retailers such as Foot Locker to address the issue head-on are working.