Q&A

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Q&A: Why RetailMeNot is bullish on multichannel offers

December 10, 2015

As more retailers cotton on to the strategy of offering mobile coupons for in-store use, RetailMeNot claims that retailers tapping multichannel approaches with digital promotions are seeing the highest levels of success.

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Q&A: LexisNexis on biometrics’ emerging risk and undeterred growth

November 25, 2015

Biometrics is a growing field these days, especially since Apple introduced Touch ID, and while early payments risks associated with multiple enrollments are causing some concern, the benefits far outweigh the pitfalls, according to Kimberly Little Sutherland, senior director for identity management at LexisNexis Risk Solutions.

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Q&A: Why peer-to-peer payment is PayPal’s lucrative next frontier

October 14, 2015

PayPal’s peer-to-peer payment platforms such as Venmo and PayPal.Me have seen significant user adoption already, with Venmo’s payment volume clocking in at $1.6 billion in 2015’s second quarter, suggesting that these types of mobile services are an important road forward for the brand.

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Q&A: QVC explains how retailers can make the most of wearables

May 18, 2015

Television shopping network Quality, Value, Convenience, better known as QVC, expects big things from the Apple Watch for retailers, both as an engagement tool and as a point of sale.

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Q&A: StyleSeat prioritizes personalization to drive mobile growth

February 2, 2015

Online beauty booking service StyleSeat is hoping to continue its pace in the mobile booking space by putting its customers first and prioritizing personalization to make sure customers receive offers they want.

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Dunkin’ Donuts cracks the formula on loyalty with mobile’s help

January 28, 2015

A Dunkin’ Donuts executive said the company is “all in” on mobile following the success of its one-year-old DD Perks Rewards program as well as promising initial results from a mobile ordering test.

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Q&A: Duane Reade’s Calvin Peters on combining social, mobile and content

September 15, 2014

Walgreen Co.’s Duane Reade is one of the fastest-growing retailers on Twitter in addition to being the most widely followed pharmacy worldwide on that social platform. Behind that growth is laser-focused thinking on how best to use mobile, social and content development to maintain relevance with the target customer in their daily routines.

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CVS Caremark bets on mobile innovation to extend stores’ reach

August 26, 2014

CVS Caremark is intently focused on building its pharmacy business, with mobile playing a key role in helping customers manage their prescriptions while ensuring ongoing loyalty.

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Priceline CMO eyes bigger role in on-property purchases via mobile

March 17, 2014

Priceline wants a bigger role throughout the travel experience, such as enabling hotel check-ins or on-site purchases, and views mobile as essential to realizing these goals.

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Louis Gump, former CNN Mobile boss, sets his sights on local media

March 1, 2013

The next act for Louis K. Gump was tough: where to go after helping build The Weather Channel and CNN into two of three most trafficked mobile destinations nationwide? He did not stray too far from the fold, but he is looking to stretch.

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