Multichannel retail support

SAN DIEGO – A ShopNBC executive at the Mobile Shopping Spring Summit said that revenue generated from mobile has grown 3.5 times over the past 13 months and is being largely driven by the iPad.

SAN DIEGO – A DSW executive keynoting the Mobile Shopping Spring Summit said that social and mobile mediums help the company better target its users and create more personalized, relevant and engaging experiences.

HSN is continuing to prove that it is a force to reckon with in the mobile commerce space with a new multichannel campaign that lets consumers shop exclusive products.

EBay first-quarter financial results beat analysts’ expectations in part because of the leadership role that the company has taken in mcommerce, which is helping to drive healthy gains across its businesses as consumers increasingly embrace mobile to shop and pay for purchases.

Clothing chain Maurices has rolled out a mobile site and application that lets consumers shop the latest looks and find a nearby store.

Sephora is strengthening its position in the mobile space by not only revamping the company’s mobile site and iPhone application for a better consumer experience, but also deploying more in-store iPad kiosks to drive sales.

Specialty retail chain Express is giving customers a chance to earn points that can be redeemed for rewards when they take certain mobile and social actions.

Multichannel retailer HSN has partnered with Universal Pictures to create a multichannel shopping experience that promotes the upcoming “Snow White and the Huntsman” film and lets consumers buy looks inspired from the movie across all devices.

Walmart is teaming up with mobile game phenomenon Angry Birds for an integrated marketing strategy that encourages in-store shoppers and the retailer’s Facebook fans to search for clues that unlock bonus levels in the new Angry Birds Space game.

National smart device repair chain myPhoneMD has opened a bricks-and-mortar application store in New Orleans to let smartphone owners test and play with some of the most popular mobile apps before they buy them.