Marble Slab Creamery, MaggieMoo’s builds loyalty programs by 32,000 consumers
May 17, 2013Marble Slab Creamery and MaggieMoo’s Ice Cream and Treatery recently ran a pilot program to drive in-store traffic through mobile promotions.
Multichannel retail support
Visa enhances offers platform with location-based deals
May 14, 2013Visa is leveraging location-based mobile offers as it looks to expand its platform and take on the competition in this space, including foursquare and Groupon.
Home Depot exec: Mobile allows access to an endless aisle
May 10, 2013NEW YORK – A Home Depot executive at the 2013 MMA Forum said that mobile opens an array of opportunities for the company and is an effective way for consumers to shop its 400,000-plus product inventory.
Groupon edges closer to replacing email with mobile as main transaction driver
May 10, 2013Groupon reported yesterday that 45 percent of its North American transactions in March came from mobile as users increasingly look to the company for local offers when they are on the go.
JanSport enhances OOH effort with QR codes, NFC to drive retail traffic
May 8, 2013Outdoor gear brand JanSport is leveraging QR codes and NFC to mobilize transit shelters around New York’s Union Square neighborhood and drive foot traffic into retailer Paragon Sports’ nearby location.
Walgreens exec: Driving mobile interactions helps increase overall digital engagement
May 3, 2013NEW YORK – A Walgreens executive at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that focusing on increasing mobile and tablet engagement levels helps drive the retailer’s overall digital engagement level.
Re/Max leverages QR codes to mobilize business cards
April 23, 2013Re/Max real estate agents are putting QR codes on their business cards to link homebuyers to relevant information and, ultimately, help close sales.
Kmart leverages mobile check-ins to support world’s largest bake sale
April 16, 2013Kmart is giving Shop Your Way members a way to check-in via the loyalty program’s mobile application at an upcoming event in New York’s Grand Central Terminal to access special offers and content.
Macy’s, Walgreens circulars get the mobile treatment
April 15, 2013Starting this week, users of several newspaper mobile applications can easily access sales information from nearby retailers such as Macy’s and Walgreens via the new Find & Save program.
Chairman’s Brands leverages mobile to acquire customers, drive loyalty
April 12, 2013Chairman’s Brands, which operates more than 500 franchised quick-service locations in Canada, is leveraging mobile to connect with local consumers to help increase customer acquisition and drive repeat visits.
Follow us on Twitter