Discount mobile application ShopSavvy has created a personal shopping experience on social media providing immediate discount comparisons, showcasing how social media and mobile can create personal experiences that provide solutions to real consumer needs.
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Consumer spend is increasingly shifting toward mobile as 35 percent of millennials claim they currently make purchases on their smartphones, according to a report from Social Lens Research.
While it is still early days for Apple Watch applications, flash sales retailer Rue La La reports increased engagement with its smartphone app as a result of the watch, promising news for the numerous merchants who quickly jumped onboard with smartwatch offerings.
New research from Deloitte reveals that 27 percent of consumers are interested in home delivery for recurring purchases ordered through digital platforms, but few are actively exercising these features.
Millennial parents are taking to mobile to help shop in-store and retailers need to adjust their strategy to accommodate the new mobile-savvy parent.
San Francisco retailers such as Ravits Watches and Jewelry and SoMa StrEat Food Park are taking social media from engagement to monetization with a new mobile application that offers deals through social sharing.
NEW YORK – The CEO of Boxed Wholesale, speaking at the Global Mobile Internet Conference New York 2015, explained that his company would not have succeeded if not for mobile, where shopping behavior is not as rigid as on desktop.
Sprint, Kevin Harrington and Tommy Hilfiger are taking advantage of celebrity-obsessed consumers as partners in a new mobile shopping application that encourages users to shop items celebs are wearing.
Snapchat combines mobile messaging and mobile commerce with its reported recent investment in shopping application Spring, capitalizing on the growing popularity of conversational commerce.
Online retailers eBindle.com and Grainger are among several brands monitoring competitors’ price changes to provide near real-time push notifications to customers of their own adjustments so they can stay competitive in the fast-moving mobile shopping space.