Mobile security risks remain a serious concern for marketers and consumers alike now that a new report has shown that more than 200 different mobile applications and Web sites were leaking personally identifiable information over the course of the last year.
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With Black Friday and Cyber Monday firmly behind us, some of the most intriguing findings involved the surging prominence of beacon technology in bricks-and-mortar presences, according to a new report from inMarket.
Mobile had its biggest day in history this year, with Black Friday being the first day that mobile revenue surpassed $1 billion.
As Black Friday approaches, consumers’ mobile use is surging and retailers are finally taking notice of it, making this year’s event a crucible for whether bricks-and-mortar and mobile presences can work in harmony.
Samsung, which has been trailing Apple in terms of phone manufacturers who also provide a mobile payment platform, is expanding the capabilities of Samsung Pay with the addition of an internal rewards program.
The ninth installment in an exclusive series, this publication is reporting on quarterly mobile site performance as monitored by Catchpoint Systems, New York. Find out in this installment how leading brands in the retail, banking and travel sectors fared.
NEW YORK – A Hired executive at ad:tech New York 2016 explained that Snapchat’s user base is quantitatively proven to be the most engaged out of all major platforms, meaning brands and retailers need to dive into the application to tap into a marketing goldmine.
In the middle of a tumultuous period, facing problems both financial and optical, Samsung is quietly plugging away at revamping its Samsung Pay system with a new local deals option.
Millennial consumers’ bulwarks against chatbots seem to be weakening, with nearly 55 percent claiming to have positive experiences with one, according to a new report.
Despite the overall boom in mobile transactions, a new report finds that its growth is not yet optimal due to inefficiencies in checkout and payment tracks.