Messaging

  • No categories


The Coupons App brings beacon-triggered offers to mall shoppers

March 3, 2016

Offer-driven mobile application The Coupons App revealed today that it is leveraging beacon technology to enhance the user experience by delivering location-based alerts inside malls from retailers, brands and restaurants.

Share on FacebookShare on LinkedInShare on Twitter

Ace Hardware’s Facebook chat drives sales with paint product assistance

March 2, 2016

Ace Hardware is building on its innovative strategies for connecting consumers to home improvement help with a mobile-focused 31 Days of Color campaign that includes Facebook chatting with a paint expert.

Share on FacebookShare on LinkedInShare on Twitter

Made.com partners with messaging app to drive conversational commerce

March 1, 2016

Ecommerce retailer Made.com is one of the first merchants to partner with a new messaging application intended to change how consumers interact with businesses by making it easy to communicate and transact via text.

Share on FacebookShare on LinkedInShare on Twitter

DKNY, Lesportsac serve inclusive experiences on location-based discount app

January 15, 2016

DKNY, Lesportsac and J. Lindberg are among the retailers to partner with new application Notify Nearby, serving deals and insider information through location-based notifications.

Share on FacebookShare on LinkedInShare on Twitter

Sephora taps in-app messages to reward users in post-holiday slump

December 30, 2015

Sephora is leveraging in-application messaging to serve loyal customers end-of-year deals such as extra 20 percent-off discounts, prompting users to pamper themselves with gifts they did not receive for the holidays.

Share on FacebookShare on LinkedInShare on Twitter

SMS still crucial to driving holiday foot traffic for retailers

November 9, 2015

Retailers who fail to implement a text program could miss out on significant sales this holiday, with 78 percent of consumers claiming to be more likely to visit a store following an SMS deal or mobile notification.

Share on FacebookShare on LinkedInShare on Twitter

Movember Foundation drives fundraising with interactive SMS program

November 6, 2015

The Movember Foundation hopes to maximize donations for this year’s prostate cancer fundraiser with a mobile campaign that leverages SMS to deliver motivational messages and drive engagement with games.

Share on FacebookShare on LinkedInShare on Twitter

Walmart sparks SMS innovation to transform in-store product search

October 19, 2015

Walmart invited bright minds in the tech industry to hack into its ROI, spawning an idea for an innovative shopping companion for in-store customers that leverages SMS to broaden reach to those who do not own smartphones.

Share on FacebookShare on LinkedInShare on Twitter

Sephora exec: Beacons need more time to evolve

October 15, 2015

RANCHO MIRAGE, CA – A Sephora executive at the Mobile Shopping Summit 2015 said that while beacons open up significant opportunities for personalized in-store experiences, more time is needed to figure out the best engagement strategy and for Android’s play to develop.

Share on FacebookShare on LinkedInShare on Twitter

How Gilt uses app messaging to drive mcommerce

October 1, 2015

With more than 50 percent of Gilt’s revenue coming from mobile, the digital fashion retailer is more than just a leader in mcommerce – it also knows a thing or two about using messaging to drive sales.

Share on FacebookShare on LinkedInShare on Twitter