Omaha Steaks has tapped StarStar technology to help the company make it easier for consumers to receive offers and place orders using their mobile device.
Department store chain JCPenney recently leveraged SMS to educate consumers about its claim to consistently offer low prices and ultimately increase sales.
White Castle is building up its mobile database with a new Text2Crave service that sends out customized alerts and unique coupons to consumers when they are near a participating location.
Lindt Canada ran a campaign in conjunction with its sponsorship for the Toronto International Film Festival that not only built up its mobile database, but also drove consumers to bricks-and-mortar locations to redeem prizes for participating.
Hertz has upgraded its email and SMS program that provides information about a rental with the ability for users to change their vehicle using a mobile device.
Restaurant.com recently leveraged its SMS database to send out a time-sensitive offer that rewarded consumers for buying virtual gift certificates via their handsets.
Teen Cancer America is targeting British rock band The Who fans with a new mobile initiative to drive donations.
Mobile Marketer today – How to create effective iPhone-targeted SMS campaigns; Smart devices transform B2B marketing: OgilvyOne.
Apparel retailer Avenue has launched a nationwide rich media messaging program that aims to drive both in-store and mobile sales.
Domino’s is relying on SMS again for its Thanks and Giving campaign which encourages consumers to donate to St. Jude Children’s Research Hospital.