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Messaging

Macy’s promotes one-day sale via SMS

February 8, 2012

Macy’s is promoting its one-day sale and letting consumers shop limited-time deals via an SMS message the company sent out to its mobile database users.


Ace Hardware’s new SMS program helps customers prepare for bad weather

January 27, 2012

Westlake Ace Hardware, which operates 88 Ace Hardware stores in several states, is delivering weather-related text alerts and special offers to help its customers be prepared when bad weather hits.

Redbox lets consumers gift movie rentals via SMS

December 14, 2011

Movie rental merchant redbox has rolled out a gifting option in time for the holiday season that lets movie lovers gift DVD rentals to friends and family through the company’s Web site or SMS.

DDR shopping centers launch location-based SMS program to drive in-store sales

December 8, 2011

The operator of 538 shopping centers is giving retailers a way to send special offers and promotions to shoppers who are nearby as a way drive sales.

Domino’s taps SMS to drive mobile donations

November 16, 2011

Domino’s Pizza is encouraging users to make a donation to benefit the children of St. Jude via a new Thanks and Giving campaign that incorporates SMS.

Gap offers personalized location-based deals via SMS program

November 9, 2011

Gap Inc. is expanding its Gap Mobile4U program to deliver personalized real-time location-based discounts for the holidays and throughout the year.

How retailers should be incorporating SMS for the holidays

October 25, 2011

Retailers should be incorporating SMS into the their mobile commerce sites this holiday season to let consumers share, sign up for mobile loyalty programs and to remind users of abandoned shopping carts, according to industry experts.

Barnes-Jewish Hospital tracks appointments via SMS

October 11, 2011

Barnes-Jewish Hospital has rolled out an SMS program that helps patients manage their appointments.

Car dealership boosts social media engagement with mobile bar codes, SMS

October 10, 2011

Car dealership Frank Ancona Honda is adding text messaging and QR codes to its social media efforts to enhance customer engagement.

Walgreens: 25pc of online prescriptions filled via mobile app

October 7, 2011

With more than 2 million consumers enrolled in its Prescription Ready by Text program and over 25 percent of online prescription refills coming via its mobile app, Walgreens has hit the nail on the head with its use of mobile.