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Mass merchants, department stores and malls

Bloomingdale’s enhances consumer shopping experience via mobile app

May 21, 2012

Department store chain Bloomingdale’s has rolled out an iPhone and Android application to let fashion-savvy consumers shop the latest trends, as well as check prices and read product reviews.


JCPenney pushes month-long sales via time-sensitive mobile campaign

May 17, 2012

Department store chain JCPenney is continuing to encourage consumers to shop via its mobile offerings through a new campaign that promotes the company’s latest products.

Amazon, Starbucks gift cards are popular rewards for Viggle users

May 15, 2012

Users of television loyalty application Viggle have redeemed their points with reward partners such as Amazon and Starbucks more than 375,000 times, pointing to the synergy that can result when mobile and TV are leveraged simultaneously to engage consumers.

Aldo taps in-store mobile game to drive engagement

May 14, 2012

Aldo has introduced an in-store mobile game that offers consumers a chance to win up to $500 when they play.

GGP exec: 18pc of app users engage with it every day

May 4, 2012

NEW YORK – A General Growth Properties executive at Mobile Commerce Daily’s Mcommerce Summit conference said that mobile is helping the mall operator build a relationship with shoppers and, as a result, help drive sales and traffic for its retail tenants.

Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

May 2, 2012

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

May 1, 2012

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

Walmart taps augmented reality to reward customers

April 27, 2012

Walmart customers can turn their in-store shopping experience into a scavenger hunt via a new augmented reality application featuring characters from Disney’s upcoming “The Avengers” film.

Mcommerce Summit 2012 New York May 3: Amazon’s Zappos, Citi, Travelocity, GGP, Alon Brands

April 25, 2012

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2012 conference Thursday, May 3 with speakers from Citi, Zappos, Travelocity, 7-Eleven licensee Alon Brands and mall giant General Growth Properties. Must-attend New York event for retailers and marketers.

Kodak aims to monetize mobile photo sharing app

April 23, 2012

Kodak is letting consumers order prints and pick them up the same day at Target and CVS stores nationwide via a new mobile application.