HotelTonight’s new Look Ahead forecasting tool for its mobile application is designed to give confidence to the impulsive traveler, while generating demand for unfilled hotel rooms.
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Retailer Saks Fifth Avenue is driving traffic to its online shoe department with multiple advertisements on Condé Nast-owned Vogue’s mobile-optimized Web site.
Older generations including boomers and seniors are embracing the use of mobile devices throughout the shopping experience, according to a new report from The Local Search Association.
LevelUp has cut back its processing fees from 2 percent to just 1.95 percent, bringing it one step closer to achieving its goal of reducing the investments that retailers traditionally pour into mobile payments.
U.S. footwear label Stuart Weitzman is targeting music festival attendees with digital content informing consumers that the brand carries the ideal footwear for Coachella.
Mobile Marketer today – Marketers fail at task-oriented, utility-based mobile ads: Forrester Research; Condé Nast’s Epicurious is first media brand to leverage beacons in-store.
According to a study recently released by Catalina, integrating social networks such as Facebook, Twitter and Google+ were the least valued features for shopping applications.
Online retailer Net-A-Porter has partnered with new midtown Manhattan boutique hotel WestHouse to provide guests with bespoke shopping services.
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.
Tradedoubler research reveals that when smartphones are used in-store for product research, consumer shopping habits sway by 61 percent.