The latest update to Walgreens’ iOS application uses store-specific offers to harness customer loyalty and brings added value through a more customized experience.
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Today in mobile marketing – How Unilever balances inspiration with practicality on mobile; McDonald’s pivots towards native ads to reach younger consumers.
Canadian pizza restaurant Pizza 73 has seen a six percent increase since last year in mobile or Web-based orders.
Department store chain Bloomingdale’s is touting its expansive beauty department offerings with a spring/summer beauty guide that features the style tips of blogger and professional makeup artist Robin Black of Beauty is Boring.
Coca-Cola shows how to make anything – even a building – into a shareable touch point – Mobile MarketerApril 22, 2014
Today on Mobile Commerce Daily – Coca-Cola shows how to make anything – even a building – into a shareable touch point; Tribeca Film Festival loads up on iBeacons for event information
Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.
Funds raised since the 2007 inception of Text-to-Pledge succeeded the $25 Million benchmark last month during the Elton John AIDS Foundation Oscar party in Los Angeles.
Today on Mobile Marketer – Image-heavy responsive sites drag down mobile performance: report; Why beer brands pour on mobile video for narrative storytelling.
7-Eleven continues to build up its mobile prowess with a new promotion that gets consumers to download its mobile application and talk about the brand on social media.
The Orlando Magic claims to be the first National Basketball Association to leverage iBeacons and take the in-stadium experience to the next level.