Legal/privacy

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Licensed car-service apps challenge Uber’s dominance

March 14, 2014

As new application-based taxi services such as Uber and Lyft face challenges for not following regulations, a more conservative approach from Carmel Limousine shows how marketers can work within the legal system effectively.

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Is the Do Not Track Act a threat to digital luxury marketers?

March 11, 2013

If passed, the Do Not Track Act will let consumers stop companies from gathering their personal information online, but experts agree that there is most cause for concern among mainstream brands rather than those in the luxury sector.

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Home Depot faces patent infringement suit over mobile payments

March 7, 2013

The Home Depot’s use of an in-store checkout system enabling shoppers to pay with PayPal and their mobile phone number is the focus of a patent infringement lawsuit brought by PayOne. However, with numerous other retailers also using the technology, the impact could be much broader.

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UDID breach highlights mobile tracking, privacy issues – Mobile Marketer

September 6, 2012

Mobile Marketer today – UDID breach highlights mobile tracking, privacy issues; Windows Phone 8 earns mantle as third ecosystem thanks to Nokia 920.

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Starbucks, Expedia, Capital One sued over mobile payments patent infringement

January 12, 2012

Maxim Integrated Products Inc. is suing Starbucks, Expedia, Capital One and Bank of the West, alleging these companies infringed several patents with their mobile payment apps.

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M-Qube’s Zong suit might be headache for carrier billing

August 2, 2011

M-Qube is suing Zong for patent infringement in the U.S. District Court for the Central District of California over a mobile trigger messaging system.

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DataQuill sees opportunity in mobile patent lawsuits

July 20, 2011

DataQuill is looking to cash in on the legal wrangling taking place in mobile and sell patents that cover the ability to shop via a mobile device.

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PayPal suit a preemptive strike against Google

May 31, 2011

PayPal’s suit against Google claiming the latter misappropriated trade secrets reflects the urgency around being the first to market with a viable mobile payments solution.

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Marketers proactive about privacy will be rewarded

May 26, 2011

Retailers operating in the mobile space need to take consumers’ privacy concerns seriously or they risk a backlash from customers as well as the legal community.

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Smartphone users value privacy above all: TRUSTe

April 27, 2011

Of the 340 mobile apps and Web sites analyzed by TRUSTe, a mere 20 percent were found to have a privacy policy.

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