Danone Asia trials NFC to enhance in-store consumer connections
April 4, 2012International food manufacturer Danone’s baby nutrition Asia division is testing NFC technology in Singapore to educate moms on parenting resources.
Jewelry
Fred Meyer Jewelers takes a shine to mobile, introduces two mobile sites
February 6, 2012Just in time for Valentine’s Day, Fred Meyer Jewelers has introduced two mobile sites to make it easier for on-the-go customers to shop for their sweethearts.
Ashford.com aims to increase sales via mobile site
December 23, 2011Watch and jewelry retailer Ashford.com is aiming to increase its sales this holiday season via a new mobile-optimized, commerce-enabled site.
Mikimoto deepens shopping experience via commerce-enabled mobile site
December 1, 2011Luxury pearl jeweler Mikimoto has unveiled a new commerce-enabled mobile site that is aimed to drive sales and let consumers experience the brand no matter where they are.
Zales aims to increase jewelry sales via mcommerce-enabled site
August 31, 2011Jewelry retailer Zales has rolled out a mobile commerce-enabled site that lets consumers browse and buy products from the company’s entire inventory.
Jewelry Television exec: Mobile to account for 6pc of total sales next year
May 13, 2011NEW YORK – A Jewelry Television executive at the Mcommerce Summit: State of Mobile Commerce 2011 conference said that by next year the company’s mobile sales will probably account for six percent of its total sales.
James Allen enables mobile shopping for diamond rings
March 7, 2011Jewelry retailer James Allen’s new application for Apple’s iPhone and iPad lets consumers view more than 20,000 diamonds and browse engagement rings from their mobile devices.
Rogers & Hollands Jewelers mobile program drives repeat business
April 2, 2010Rogers & Hollands Jewelers has tracked $18,000 in business directly back to its mobile club efforts, in just four months.
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