Food and beverage

  • No categories


Capriotti’s bites into loyalty with branded mobile app

April 24, 2014

Las Vegas-based sandwich shop chain Capriotti’s loyalty program has been improved by integrating a mobile program that more efficiently manages the retailer’s existing customer outreach efforts to its 107 locations on the West Coast.

Share on FacebookShare on LinkedInShare on Twitter

Mobile underpins Hooters’ first comprehensive loyalty program

April 23, 2014

Hooters today launches one of its biggest loyalty and mobile efforts to date, with a rewards-based application and program that incentivizes in-store traffic with sweepstakes and customized offers.

Share on FacebookShare on LinkedInShare on Twitter

Pizza 73 brings in fundraising dough via mobile

April 22, 2014

Canadian pizza restaurant Pizza 73 has seen a six percent increase since last year in mobile or Web-based orders.

Share on FacebookShare on LinkedInShare on Twitter

7-Eleven cranks up app downloads with mobile-exclusive sweepstakes

April 18, 2014

7-Eleven continues to build up its mobile prowess with a new promotion that gets consumers to download its mobile application and talk about the brand on social media.

Share on FacebookShare on LinkedInShare on Twitter

How better Wi-Fi will help Burger King sell more burgers

April 17, 2014

Burger King’s in-store Wi-Fi upgrade has big implications for how quick-service chains not only plan to better control mobile payments, but also create in-restaurant game and content retail powerhouses.

Share on FacebookShare on LinkedInShare on Twitter

Marketers fail at task-oriented, utility-based mobile ads: Forrester Research – Mobile Marketer

April 16, 2014

Mobile Marketer today – Marketers fail at task-oriented, utility-based mobile ads: Forrester Research; Condé Nast’s Epicurious is first media brand to leverage beacons in-store.

Share on FacebookShare on LinkedInShare on Twitter

Social integration is least desirable app feature for mobile-savvy shoppers

April 15, 2014

According to a study recently released by Catalina, integrating social networks such as Facebook, Twitter and Google+ were the least valued features for shopping applications.

Share on FacebookShare on LinkedInShare on Twitter

Drync wine application taps into tablets and new talent

April 14, 2014

Mobile application developers at Drync have created and improved a wine cellar for the virtual realm, now available on tablets as well as mobile phones.

Share on FacebookShare on LinkedInShare on Twitter

Denny’s app drops geo-targeting in favor of customization, gaming

April 8, 2014

Denny’s recent application update pivots the brand away from a previous geo-targeted approach with a bigger focus on personalization and gaming to drive user engagement and value.

Share on FacebookShare on LinkedInShare on Twitter

Subway takes bigger bite of mobile ordering with New York expansion

April 7, 2014

Subway joins the quickly blossoming list of quick-service restaurants making a bigger push into mobile by enabling customers to place orders via an application on their smartphones.

Share on FacebookShare on LinkedInShare on Twitter