Email


Papa John’s triggers consumer interest with incentivized mobile rewards-based email campaign

April 23, 2013

Papa John’s is turning to its email database to promote the company’s Papa Rewards program that lets consumers earn rewards every time they place an order, as well as track their progress via the free pizza meter.


Dunkin’ Donuts email campaign showcases ongoing mobile payment endeavors

April 22, 2013

Dunkin’ Donuts is turning to its email database to drive downloads of the company’s mobile payments application and educating consumers about the pros of paying with their smartphones.

Email marketers adopt responsive design to drive mobile results – Mobile Marketer

February 26, 2013

Mobile Marketer today – Email marketers adopt responsive design to drive mobile results; Hooters adds 50K consumers to mobile database with recent Super Bowl SMS campaign.

The best mobile-optimized email campaigns from H1 – Mobile Marketer

August 30, 2012

Mobile Marketer today – The best mobile-optimized email campaigns from H1; Wendy’s bets on QR codes to elevate mobile check-ins.

Seamless rewards mobile orders with coupons

November 8, 2011

Online food ordering service Seamless is using email marketing to reward consumers who use the company’s mobile applications to order.

FreshDirect promotes mobile products via email

October 3, 2011

Online grocer FreshDirect is testing out email marketing to promote its line of mobile products, which include iPhone, iPad and Android applications.

Dillard’s reaches near 100pc inbox placement across all mobile, PC devices

July 14, 2011

Fashion apparel and home furnishing retailer Dillard’s reached near 100 percent inbox placement across devices such as mobile and PC and has achieved higher revenue, as well as increased store traffic.

What retailers need to know about mobile email

January 27, 2011

Emails from retailers and financial services companies are opened on mobile devices more frequently than any other sector, according to a report by direct digital marketing software and services provider Knotice.