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Chiquita expands loyalty app fueled by gamification

July 11, 2014

Chiquita, the American producer and distributor of bananas, has released an expanded content-rich FanFun app that features numerous interactive games, customizable photos, fun quizzes, a sweepstakes and hundreds of recipes to engage users and reward them with loyalty points that can be redeemed for a variety of Chiquita brand merchandise.

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Waffle House targets NASCAR fans with unique mobile loyalty app

June 26, 2014

Restaurant chain Waffle House is partnering with Smithfield and Richard Petty Motorsports on a mobile application giving fans of racing and waffles a way to earn rewards by doing what they love.

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Moe’s hopes to increase catering sales with new online ordering platform

May 21, 2014

Moe’s Southwest Grill, the fast-casual franchise known for its fresh, handmade, customizable Southwestern food, will roll-out new online catering offerings this June throughout all digital platforms designed to improve sales across its more than 500 locations.

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Ace Hardware increases mobile engagement 289pc via opt-in interactive game

May 12, 2014

A group of Ace Hardware stores reported an overall increase in post-promotion engagement of 289 percent from an interactive mini-game developed for this year’s Saint Patrick’s Day weekend.

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TGI Fridays’ repeat visits increase with LoyalBlocks mobile loyalty program

May 7, 2014

TGI Fridays is among the merchants using a new mobile loyalty platform leveraging beacon technology to deliver notifications about special offers and rewards when a customer enters a store.

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Orbitz mobile users reap biggest rewards from new credit card

April 23, 2014

Orbitz wants to give travelers even more reasons to use its mobile booking application with the introduction of the new Orbitz Rewards Visa Card.

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Ace Hardware finds high-value mobile offers are most popular

April 7, 2014

A group of independently owned Ace Hardware stores saw an overall redemption rate of 14.45 percent for mobile promotions sent during the third and fourth quarters of 2013.

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Panera customizes take-out ordering experience via mobile

April 1, 2014

With up to 45 percent of its orders to-go, Panera is planning the chain-wide roll-out of a mobile ordering system designed to help take-out customers quickly get in and out of the restaurant with their food.

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Duffy’s deepens relationships with valuable loyalty members via mobile check-ins

March 25, 2014

Casual-dining restaurant chain Duffy’s Sports Grill is betting on mobile to take its thriving loyalty program to the next level via check-ins and real-time messaging.

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Ichor drives customer loyalty via new mobile CRM program

February 24, 2014

Ichor Restaurant Group has upgraded to a mobile loyalty program to make it easier for consumers to earn and redeem points while also bringing in more frequent guests to restaurants.

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