After four years of not running a television advertising campaign, Gap is making mobile and social a bigger emphasis for the company in reaching groups of young, tech-savvy consumers.
Mobile Commerce Daily will not publish on Monday, Sept. 2, in observance of Labor Day. Enjoy the holiday weekend!
Burger King is making it easier for consumers in Minneapolis, MN and Spokane, WA to order food wherever they may be.
Delta is arming 19,000 flight attendants with mobile devices to let employees accept payments and streamline in-flight customer service.
US Airways, Delta and United travelers can now check-in to flights via mobile boarding passes at the Akron-Canton Airport. Travelers can also access special deals on food in the airport from its mobile site.
PHILADELPHIA – A Staples executive at eTail East said that location-based, in-application coupons not only help the retailer hit higher levels of mobile commerce, but are also one of the few ways that the company can track the in-store to online sales impact.
As mobile bookings increasingly become more sophisticated, online travel agencies such as Priceline, Hotwire and HotelTonight are beginning to invest more heavily in tablets to keep up with research-focused consumers.
Online retailer Fab.com boosts its mobile commerce strategy with daily lookbooks to make it fun and easy for shoppers to discover the latest trends from their mobile devices.
NEW YORK – A Thirteen/WNET executive speaking at Mobile Commerce Daily’s fourth annual Nonprofit Mobile Day discussed how the public television station is leveraging mobile to reach new audiences outside of its New York and New Jersey viewing area to create an additional revenue stream.
Mobile Commerce Daily presented its fourth annual Nonprofit Mobile Day on Tuesday, July 16. Here are some pictures from the event.