Mobile Marketer today – The North Face debuts social and mobile video campaign targeting urban consumers; Norton brings the fight against cyberbullying to where digital consumers will see it.
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Mobile Minutes: Note 7 banned; Pokemon GO’s let-down; Salesforce will not bid on Twitter; Sprint mascotOctober 17, 2016
Today in mobile marketing – US to ban all Samsung Galaxy Note 7s from flights; Back to reality: The ‘Pokémon GO’ craze didn’t really help local businesses; Salesforce CEO says company will not bid for Twitter; With Sprint, former Verizon actors says, you can hear him just fine.
Mobile Marketer today – Colgate scavenger hunt initiates digital meet-and-greet for country music fans; Sephora and other brands make use of Flipboard’s new integrated content stream Storyboard.
Mobile Minutes: Twitter’s Explore tab; Yahoo hack; Pinterest grows with men; Periscope’s Producer modeOctober 14, 2016
Today in mobile marketing – Twitter tests replacing Moments with a new ‘Explore’ tab on mobile; Yahoo hack gives Verizon pause in $4.8B deal; Pinterest reaches 150 million monthly users, boosts engagement among men; Periscope debuts ‘Producer’ for sharing TV-style video.
Buzzfeed News and Twitter bring election night coverage to mobile with live special – Mobile MarketerOctober 14, 2016
Mobile Marketer today – Buzzfeed News and Twitter bring election night coverage to mobile with live special; Google’s acquisition of FameBit means contextual advertising will see fruition.
Today in mobile marketing – Snapchat said to pick Morgan Stanley, Goldman Sachs to lead IPO; YouTube records 124M views for second presidential debate, Amazon’s full on-demand streaming music service launches today; Vera Bradley says payment system hacked, delaying website upgrade.
Mobile Marketer today – Playboy’s new mobile edition: too little, too late?; Pandora revamps in hopes to gain traction on Spotify, Apple Music.
Mobile Minutes: Google Assistant hits roadblock; Free Sprint service; FCC slams Comcast; Samsung’s troublesOctober 12, 2016
Today in mobile marketing – Google’s plan to spread its AI Assistant hits Samsung roadblock; Sprint to offer 1 million students free mobile devices; FCC hits Comcast with record cable company fine over billing practices; Samsung’s snafu is Google’s golden opportunity.
Mobile Marketer today – Samsung’s mistakes could also put marketers at a disadvantage; Blundstone offers a chance to visit Tasmania with influencer campaign.
Mobile Minutes: Facebook’s Slack competitor; Salesforce considers Twitter acquisition; Samsung v. Apple; Galaxy Note production haltedOctober 11, 2016
Today in mobile marketing – Facebook rolls out workplace service to compete with Slack; Salesforce still mulls bid for Twitter as shareholders resist: sources, Samsung halts Galaxy Note 7 production as battery problems linger; Samsung, Apple headed for Supreme Court showdown.