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Mobile Minutes: Comcast endures; Walmart grows in China; Apple Watch sales roundup; Qualcomm slashes jobs

July 24, 2015

Today in mobile marketing – Cord cutting isn’t killing Comcast; Walmart buying remaining stake in China’s Yihaodian; What we know about Apple Watch sales…so far; Qualcomm slashes jobs and costs, says may split itself up.

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Marketers size up in-app messaging to retain and monetize customers – Mobile Marketer

July 24, 2015

Mobile Marketer today – Marketers size up in-app messaging to retain and monetize customers; KFC’s mobile Hot Bucket Challenge game sees 66pc completion rate.

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Mobile Minutes: Apple Watch sales; McDonald’s falls behind; Google Maps; Yahoo’s results

July 23, 2015

Today in mobile marketing – Apple sells 4 million Watches: Study; McDonald’s falls behind competitors in app wars; Google Maps’ new timeline is a walk down memory lane; Yahoo’s mixed results reflect costs of attracting new users.

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Why iOS 9’s search, notification updates are good news for brands – Mobile Marketer

July 23, 2015

Mobile Marketer today – Why iOS 9’s search, notification updates are good news for brands; Mac, Sephora, Maybelline lose voice in social conversation around beauty: report.

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Mobile Minutes: Verizon adds subscribers; The People’s Operator; Ad tech complaints; Drone Periscope

July 22, 2015

Today in mobile marketing – Verizon profit beats estimates as more subscribers sign up; Wikipedia founder starts new mobile network giving that profits charity; Ad tech is killing the online experience; Drone Periscope: GE launches #DroneWeek, a 5-day live-streaming bonanza.

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Can YouTube’s success survive coming deluge of mobile video content? – Mobile Marketer

July 22, 2015

Mobile Marketer today – Can YouTube’s success survive coming deluge of mobile video content; IPhone, not Apple Watch, is Apple’s biggest success in latest quarter.

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Mobile Minutes: PayPal’s new start; US cable industry; Facebook shoppers; Starbucks in Britain

July 21, 2015

Today in mobile marketing – PayPal enters a brave new world of money disruption; US cable industry campaign aims to boost mobile views; Can Facebook turn its users into shoppers?; Starbucks to launch mobile ordering as part of £30m technology drive.

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How to pick the right music streaming platform partner – Mobile Marketer

July 21, 2015

Mobile Marketer today – How to pick the right music streaming platform partner; Mobile programmatic encounters slow adoption, faces several challenges: report.

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Mobile Minutes: App coders balk; Google soars; Uber’s fake feature; T-Mobile is fined

July 20, 2015

Today in mobile marketing – Coders balk at making apps searchable; Google shares soar as YouTube growth allays fears over Facebook; Uber’s new fake feature in NYC derides regulators; T-Mobile’s getting fined $17.5 million over two outages that kept people from reaching 911.

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Sonic makes a date with Twitter users to celebrate World Emoji Day – Mobile Marketer

July 20, 2015

Mobile Marketer today – Sonic makes a date with Twitter users to celebrate World Emoji Day; Platform Pulse: Beacons could soon be everywhere.

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