Today in mobile marketing – Google Duo is like FaceTime but more fun; Airbnb tests standalone app for travel guides and services; Snapchat may buy personalized search app Vurb for more than $100M; Twitter shares surge 7pc on talk of Apple TV deal.
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Mobile Marketer today – Retailers should tap mobile media to integrate the customer journey; How Under Armour builds social currency to compete against Nike, Adidas: report.
Today in mobile marketing – Ex-Rovio CEO hired to bring Nokia phones back to market; Is Google replacing Chrome OS, Android with Fuchsia?; EU plans to extend some telecom rules to Web-based providers; GM won’t comment on report of move to buy Lyft.
Mobile Marketer today – Pepsi transforms Twitter users’ photos into branded moments with stickers; Heineken pinpoints soccer-viewing venues via Google Maps-powered bar finder.
Mobile Marketer today – P&G shakes up social targeting strategy with college-centric Twitter party; Duck Tape’s mobile road trip shows off creative uses for product.
Mobile Minutes: Apple Pay and banks; Facebook vs Adblock Plus; Alibaba’s mobile growth; Samsung Pay’s security flawAugust 12, 2016
Today in mobile marketing – Apple says some banks can’t use Apple Pay technology; Adblock Plus has already defeated Facebook’s new ad blocking restrictions; Alibaba beats on earnings thanks to mobile growth; Samsung Pay could have a major security flaw.
Mobile Marketer today – CVS fires back at Apple Pay with in-app mobile wallet; AccuWeather’s surge in video views is thanks to 360-degree video.
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Today in mobile marketing – ESPN to launch over-the-top sports service after Disney’s $1B investment in MLB’s BAMTech; Snapchat versus Instagram: Which app will rule once and for all?; The White House’s new Facebook Messenger bot makes it easy to send a message to Obama; From download to deposit, mobile banking only as safe as your app.
Mobile Marketer today – Why other brands will follow P&G away from Facebook targeting; IoT adds more total new subscribers than phones, tablets: report.