Today in mobile marketing – Swatch teams up with Visa for a watch that can make payments; Amazon, the king of ecommerce, gets primed for 2016; How giant tablets could be the future of television; For some people, the older the smartphone, the better.
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Mobile Marketer today – Apple Watch’s holiday sales spike opens door wider for developers; Febreze uncaps mobile streaming’s potential with star-filled holiday clip.
Mobile Minutes: Target vs. Amazon; Macy’s stores; Yelp lawsuit dismissed; Mobile ads target shoppersNovember 30, 2015
Today in mobile marketing – Black Friday showdown: Target takes on Amazon with new in-store strategy; Macy’s CEO: Despite Web, death of store experience ‘greatly exaggerated’; Yelp prevails in lawsuit over review authenticity; Webrooming: How mobile ads are driving shoppers to stores.
Mobile Marketer today – Why mobile delivery’s growth presents challenges this holiday season; Bacardi Oakheart rushes goal with mobile-forward campaign targeting footballs fans.
Mobile Minutes: Apple’s iOS programming language; Mobile-only bank Atom; Mobile-only Black Friday; Beacons still not bigNovember 25, 2015
Mobile Minutes – Apple’s Swift iOS programming language could soon be in data centers; We can be as disruptive as Uber: Mobile-only bank; Some hot Black Friday deals mobile only; Apple’s failed retail revolution: Beacons still won’t be big on Black Friday.
Mobile Marketer today – Emoji word of the year reflects importance of visual communication; Subaru targets holiday travelers with driving-conditions map in Weather Channel app.
Mobile Minutes: NBA sued over DFS; Deutsche Bank goes password free; Star Wars on Google; Samsung Pay expandsNovember 24, 2015
Today in mobile marketing – NBA, sports investment groups among those sued over DFS; Deutsche Bank tests password-free mobile security; Star Wars fan? Google has apps for that; Samsung Pay now works with Chase Bank.
Coca-Cola builds closer relationships, distribution efficiencies via delivery app partnership – Mobile MarketerNovember 24, 2015
Mobile Marketer today – Coca-Cola builds closer relationships, distribution efficiencies via delivery app partnership; Sephora incentivizes app downloads with Black Friday sneak peeks.
Mobile Minutes: Snapchat’s advertising struggles; Pepsi Phone P1s; Google takes on Amazon; Jawbone cuts staffNovember 23, 2015
Today in mobile marketing – Snapchat’s lackluster ad business threatens $16 billion valuation; Meet Pepsi Phone P1s: Features metallic chassis, fingerprint reader, dual-SIM for just $110; Google gets serious about competing in cloud with Amazon Web Services; Jawbone to cut 15 percent of workforce.
Mobile Marketer today – EBay invigorates mobile banner ads with icons for text-wary millennials; Sharing economy apps miss opportunity by overlooking moms: report.