Content

  • No categories


Capriotti’s bites into loyalty with branded mobile app

April 24, 2014

Las Vegas-based sandwich shop chain Capriotti’s loyalty program has been improved by integrating a mobile program that more efficiently manages the retailer’s existing customer outreach efforts to its 107 locations on the West Coast.

Share on FacebookShare on LinkedInShare on Twitter

Walgreens’ redesigned app boasts store-specific inventory

April 23, 2014

The latest update to Walgreens’ iOS application uses store-specific offers to harness customer loyalty and brings added value through a more customized experience.

Share on FacebookShare on LinkedInShare on Twitter

Pizza 73 brings in fundraising dough via mobile

April 22, 2014

Canadian pizza restaurant Pizza 73 has seen a six percent increase since last year in mobile or Web-based orders.

Share on FacebookShare on LinkedInShare on Twitter

Bloomingdale’s inspires selfies with blogger beauty guide

April 22, 2014

Department store chain Bloomingdale’s is touting its expansive beauty department offerings with a spring/summer beauty guide that features the style tips of blogger and professional makeup artist Robin Black of Beauty is Boring.

Share on FacebookShare on LinkedInShare on Twitter

Coca-Cola shows how to make anything – even a building – into a shareable touch point – Mobile Marketer

April 22, 2014

Today on Mobile Commerce Daily – Coca-Cola shows how to make anything – even a building – into a shareable touch point; Tribeca Film Festival loads up on iBeacons for event information

Share on FacebookShare on LinkedInShare on Twitter

Chase shakes up mobile banking with personalized app features

April 21, 2014

Chase debuted its new mobile application last week, improved with more streamlined navigation, and an aesthetic makeover that simplifies and customizes the mobile banking experience.

Share on FacebookShare on LinkedInShare on Twitter

Text-to-Pledge turns SMS messaging into philanthropy

April 21, 2014

Funds raised since the 2007 inception of Text-to-Pledge succeeded the $25 Million benchmark last month during the Elton John AIDS Foundation Oscar party in Los Angeles.

Share on FacebookShare on LinkedInShare on Twitter

Image-heavy responsive sites drag down mobile performance: report – Mobile Marketer

April 21, 2014

Today on Mobile Marketer – Image-heavy responsive sites drag down mobile performance: report; Why beer brands pour on mobile video for narrative storytelling.

Share on FacebookShare on LinkedInShare on Twitter

7-Eleven cranks up app downloads with mobile-exclusive sweepstakes

April 18, 2014

7-Eleven continues to build up its mobile prowess with a new promotion that gets consumers to download its mobile application and talk about the brand on social media.

Share on FacebookShare on LinkedInShare on Twitter

Orlando Magic unleashes iBeacon potential with in-stadium experience

April 18, 2014

The Orlando Magic claims to be the first National Basketball Association to leverage iBeacons and take the in-stadium experience to the next level.

Share on FacebookShare on LinkedInShare on Twitter