Classic Guides

The mobile commerce landscape evolved tremendously in 2011, with retailers and brands increasingly using mobile to drive online and in-store sales. Although this will continue to be a common practice in 2012, retailers will likely place a larger focus on driving mobile sales.

The mobile commerce landscape evolved tremendously in 2011, with retailers and brands increasingly using mobile to drive online and in-store sales. Although this will continue to be a common practice in 2012, retailers will likely place a larger focus on driving mobile sales.

Targeting retailers, mobile marketers and service providers, Mobile Commerce Daily’s Classic Guide to Mobile Commerce offers best-practice tips, insight and analysis on the next frontier of retail.

Targeting retailers, mobile marketers and service providers, Mobile Commerce Daily’s Classic Guide to Mobile Commerce offers best-practice tips, insight and analysis on the next frontier of retail.

With budgets in the hundreds of thousands and now in the millions, mobile advertising is proving to be the fastest-growing ad vehicle across all channels – that much is obvious in our first State of Mobile Advertising 2011 Classic Guide.

This year marks a turning point in mobile commerce as more retailers realize that a transaction-ready and shopper-friendly mobile store is no longer an option but increasingly a necessity. Mobile commerce’s good days are about to begin.

Targeting retailers, mobile marketers and service providers, Mobile Commerce Daily’s Classic Guide to Mobile Commerce offers best-practices, insight and analysis on the next frontier of retail.

Mobile Marketer’s inaugural Mobile Women to Watch 2010 list celebrates smart women who are expected to make a difference in mobile advertising, marketing and media in 2010.

Mobile Marketer is inviting editorial submissions for the next edition of its Classic Guide to Mobile Commerce, a comprehensive resource of how-to and best-practice tips on mobile commerce.