Augmented reality augments shopping via print catalogs
January 2, 2013While it is increasingly common to find QR codes in print catalogs, the next phase in mobilizing print to enhance cross-channel experiences could be augmented reality.
Catalog
Harry and David drives tablet commerce with touch-screen optimized site
December 17, 2012Harry and David has introduced a Web site experience optimized for tablets to take advantage of a significant increase in traffic from tablet users over the past 12 months.
Sundance Catalog doubles mobile sales thanks to new site
February 29, 2012Following the launch of its first mobile-optimized site in the fall, Sundance Catalog saw the number of orders placed through handsets increase by 2.1 times and mobile revenue increase by 2.4 times in the fourth-quarter of 2011.
Catalogue mixes catalog shopping and tablets with success
February 21, 2012Catalogue by TheFind, the only catalog shopping app on the Kindle Fire, has amassed more than 150,000 Android users.
Coffee Table catalog iPad app spurs adoption with daily prizes
December 27, 2011Coffee Table, a retail catalog aggregate app for iPad, is the latest mobile service to offer holiday shoppers special incentives as a way to drive adoption.
Sundance Catalog launches mcommerce site to address growing mobile traffic
December 15, 2011Catalog retailer Sundance Catalog has launched a mobile commerce site to meet the needs of its increasingly mobile customer base.
Jessica London adds image recognition technology for easier catalog shopping
December 9, 2011Plus-size women’s fashion retailer Jessica London has updated its iPhone app to include image recognition technology to enhance the catalog shopping experience.
The Sportsman’s Guide ups investment in mobile to reach on-the-go outdoorsmen
December 9, 2011Outdoor cataloger and online retailer The Sportsman’s Guide is making a bigger investment in mobile with a new mobile site, new apps and enhanced functionality as it looks to broaden its reach.
Cabela’s takes aim at mobile to improve shopping experience
July 8, 2011Multichannel outdoor gear retailer Cabela’s is moving beyond mobile messaging to create an end-to-end mobile strategy that delivers a better shopping experience.
Brookstone tests QR codes to drive in-store, catalog sales
June 9, 2011Retailer Brookstone has rolled out a QR code test campaign in 30 stores, as well as in its catalogs to provide consumers with product information and increase sales.
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