Wells Fargo & Co. is reaping the benefits from its mobile-first outlook by revealing that it has sent more than a half-billion SMS and email alerts to consumers’ smartphones, offering information on topics ranging from ATM withdrawals to bank account activity.
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BBVA Compass is attempting to differentiate its new prepaid card with a mobile application that automatically learns spending habits and suggests customized budgets.
NEW YORK – A Citi executive at the Mobile Marketing Summit: Wearables and Holiday Focus 2015 explained how the bank is serving an easier way to manage holiday budgets by enabling shoppers to track spending in real-time from their wrists.
The Chase Freedom credit card now allows cardholders to instantly redeem points at major retailers such as Target and Starbucks through a new mobile application, reflecting how rewards programs are being reimagined for the mobile space.
Chase is continuing its digital transformation by rolling out a redesigned homepage for its site to optimize the experience across tablet devices and desktops while bringing timely stories and advice to consumers’ attention.
Capital One is letting customers on Apple iPhones use the bank-holding company’s revamped mobile application to personalize how they manage their finances with a single sign-in for all accounts and easier cross-account movement.
Citi’s brand-new iPhone application takes a significant step forward in further streamlining mobile banking with the integration of Touch ID and Apple Watch.
Financial brands should consider adopting biometrics data-protection technology to avoid losing customers to a lack of convenience and security as usernames and passwords fall out of favor.
BBVA Compass seeks to strengthen its relationship with mobile customers with the launch of a new application that includes an action menu designed to speed up the completion of financial tasks, pushing the bank forward in the mobile space.
Most United States users of mobile banking applications no longer see passwords and usernames as secure and want devices to recognize them instead through fingerprint, voiceprint and other biometrics, according to a Telstra report.